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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Interior Space and Exhibition Design Goes to New Chinese Style Villa Residential Building by Basic Design

Basic Design recognized for interior space and exhibition design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ New Chinese Style Villa Residential Building by Basic Design has been granted the Bronze A' Design Award in the Interior Space and Exhibition Design category, A' Design Award & Competition has announced. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About New Chinese Style Villa Residential Building

New Chinese Style Villa is a residential interior design located in Changsha, China. The villa stands close to mountains and rivers, in an area with rich ecological resources that suits both children and elderly residents. The design is based on Huxiang culture and on the culture of the Tang and Song dynasties. The prosperity of the Great Kaiyuan Period and the light-hearted mood of Song lyrics are expressed through artistic decoration. Elegant, calm and delicate details give each space a cultural character.

About Basic Design

Our knowledge and belief in design, as well as our mission, originate from two words “Substance and Principle”. “Substance” is the essence while “principle” is the law, the rule, and our tenet. In regards to design, substance lies in function, is given function, and has it’s meanings. Fundamentally, design is used by people. If there is no demand, there will be no requirements. We believe substance is the foundation and our foundation is principle. Starting from our actual interests, we provide quality design concepts, advocate natural views, focus on substance, and use them all to create more spiritual and material wealth for society, albeit in a practical way.

Award Record

This recognition makes Basic Design a winner of 5 A' Design Awards. The awards were granted between the 2014 - 2015 and the 2020 - 2021 editions of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
New Chinese Style Villa Residential Building
Function
Residential Building
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Dark Slate Gray, Dim Gray, Rosy Brown, Silver and Dark Gray
Images
5

The Recognition

Laureate
Basic Design
Country
China
Recognition
Bronze A' Design Award
Edition
2020 - 2021
Design ID
#117417

Design Details

Unique Properties
Located at Changsha China, The project is closely mountains and rivers with rich ecological resources around, suitable for children and the elderly to live. Changsha is known as “Star City” whose name and city, and called “Hometown of Qu Yuan and Jia Yi”, “Famous City of Chu and Han Dynasty”.
Inspiration
In the project,based on HuXiang Culture and Tang and Song culture,designers intelligently integrate the prosperity of The Great Kaiyuan Period and the light-hearted life in Song Lyrics into the design. Regard the passing time as an artistic practice,thousands of years have created elegant, cool,and delicate art,all these artistic factors blend in space through artistic decoration,bringing spaces different colors of civilization.
Keywords
Culture of Tang and Song Dynasties, Huxiang culture in China,

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