Press Release
United Cinemas Parcocity Urasoe Cinemacomplex by Shuwa Tei and Kunihisa Akiyama Receives the Silver A' Design Award in Interior Space and Exhibition Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Shuwa Tei and Kunihisa Akiyama for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that United Cinemas Parcocity Urasoe Cinemacomplex by Shuwa Tei and Kunihisa Akiyama, designed for United Cinemas Co.,Ltd., has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About United Cinemas Parcocity Urasoe Cinemacomplex
A huge screen, an attraction screen with moving chairs and water and air, a three-sided screen, and eight regular cinemas. These special cinemas offer a very advanced and futuristic experience when watching a movie. This space design gives an image of the future that sets it apart from many store designs that use organic materials these days. You can feel the spaceship and architecture of the near future in the white space where the curved walls are dotted with blue LED line lighting and monitors. The design raises expectations for the movie work to a high level.
About Shuwa Tei and Kunihisa Akiyama
I would like to know that how our design concept will be evaluated in the world, so that is reason why I am interested in A’ Design Award. Our design concept is not only for spatial or material issue but also for relationship or environment of neighborhoods, or region. We strongly thought that this cinema should be there generating brand-new involvement of people, tenants and cinema. If we won a prize whatever, that would be the proof our concept global, not only accepted in Japan.
Award Record
With this recognition, Shuwa Tei and Kunihisa Akiyama is a winner of 3 A' Design Awards. The awards span the editions from 2017 - 2018 to 2020 - 2021 of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/115852
- A' Design Award Page: https://competition.adesignaward.com/115852
- Media Showcase: https://www.designnewsroom.com/!115852
- Laureate Profile: https://dezigners.org/d/168432
- Further Information from the Laureate: https://www.unitedcinemas.jp/urasoe/index.html
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- United Cinemas Parcocity Urasoe Cinemacomplex
- Function
- Cinemacomplex
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Silver, Light Gray, Dark Slate Gray, Dark Gray and Black
- Images
- 5
- Client
- United Cinemas Co.,Ltd.
The Recognition
- Laureate
- Shuwa Tei and Kunihisa Akiyama
- Country
- Japan
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #115852
Credits
- Team
- Shuwa Tei,, Kei Sagara,, Rei Ishii,, Hironobu Imamura,, Nao Uda, Shinji Yamaguchi,, Yayoi Aota,, Kunihisa Akiyama, and Takahiro Suefuji,
- Image Credits
- Main Image,#1,#2,#3,#4:Photographer / Toshiyuki Yano
Design Details
- Unique Properties
- This movie theater is the flagship of our movie theater chain, which has 3 types of special movie format theaters, Imax, 4dx, and ScreenX, and 8 ordinary movie theaters. The size of the Imax is one of the largest in western Japan.
- Inspiration
- This movie theater is located in Urasoe City, Okinawa Prefecture, Japan. Okinawa has experience of war, it is the only prefecture take place the battle in Japan. Team members want people lives here overcome the memories with futuristic design by using Line motif. Also the lines imply history, the past and future is continuous and direction to the hopeful future. In recent years, many commercial designs, including entertainment, have come together with organic materials and simple spatial expressions. We once again thought about redesigning it with the theme of futuristic design.
- Research
- The building has shopping tenants from basement floor to 3th floor, the Cinema is 3rd floor. The cinema is the anchor and symbol of this huge commercial complex, opening up the cinema main facade and welcoming guests with a design that clearly has a futuristic feel that is different from other tenants.
- Challenge
- With advanced acoustic design, such as the structure that supports the vast space of Japan's largest Imax theater, and the thickness of the floor slab is more than three times the normal thickness in order to eliminate the vibration generated by Imax and 4dx. Structural calculation has been performed. Many times the painter repainted and putty to finish the curve in the lobby beautifully. The straightness of the Led indirect lighting requires a higher level of putty and paint than before.
- Realization and Technology
- Imax laser system, 4dx system, ScreenX system, Full Automation projection system, Digital signage system, Bems Gem2, Led line multi-colored lighting system, Sony Theater management system.
- Operation and Interaction
- We have introduced three latest movie formats so that many customers visiting Okinawa's largest commercial facilities can experience various movies. We have created the largest, most advanced, and best facilities so that they can be used not only by people in Okinawa but also by travelers from afar.
- Project Duration and Location
- This project started in 2016 and opening in 2019, located in Urasoe-city Okinawa Japan. Okinawa has a population of 1,457 million, which is unusual for Japan's prefecture, to grow in population and the younger generation. This movie theater opened with one of the largest shopping center in the prefecture. The surrounding area is a promising area where yacht harbors and resort hotel developments are being carried out and housing development is planned on the coastline in the future.
- Specifications
- 12screens, 5,481sqm, total capacity 1655 seats. One Imax theater one 4dx theater one ScreenX theater and 8 regular theater. One back stage dressing room, projection room and back room for staff. Imax technology from Canada.4dx and ScreenX technology from Korea, Construction company is Takenaka Corporation, a major general contractor. They got ISO certification ISO9001.
- Keywords
- Cinema, Cinema Complex, Movie Theater, Near Future, Curve, Zigzag, Led line lighting, Imax,4dx,ScreenX,
