Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Goes to Little Magic Children Clothing Brand by Hsuan-Yun Huang

The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Hsuan-Yun Huang for graphics, illustration and visual communication design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Little Magic Children Clothing Brand by Hsuan-Yun Huang, designed for Little Magic, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Little Magic Children Clothing Brand

Little Magic is a brand identity created for a children clothing line. The identity uses an iconic symbol of magic, a bunny in a hat, which is simple and playful. The animal illustrations are designed to encourage children and parents to respect all creatures on the earth. The clothing is made of GOTS certified 100 percent organic cotton, printed with non-toxic inks and free of harmful chemicals. Brand and care labels are sewn on the outside to avoid rubbing sensitive skin. The packaging is made from recycled cardboard and recyclable plastic.

Award Record

This recognition makes Hsuan-Yun Huang a winner of 1 A' Design Award.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://dezigners.org/111205
A' Design Award Page: https://competition.adesignaward.com/111205
Media Showcase: https://www.designnewsroom.com/!111205
Laureate Profile: https://dezigners.org/d/165653
Further Information from the Laureate: https://thelittlemagic.com/

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Little Magic Children Clothing Brand
Function: Children Clothing Brand
Category: Graphics, Illustration and Visual Communication Design
Discipline: Communication Design
Industry: Branding & Advertising and Arts
Colors: Peru, Black, Sandy Brown, Dark Slate Gray and Tan
Images: 5
Client: Little Magic

The Recognition

Laureate: Hsuan-Yun Huang
Recognition: Bronze A' Design Award
Edition: 2020 - 2021
Design ID: #111205

Credits

Team: HsuanYun Huang
Image Credits: Image #1,2,3,4,5,6,7,8,9: Designer HsuanYun Huang, 2020

Design Details

Unique Properties: The identity is an iconic symbol of magic – a bunny in a hat, which is simple but yet playful. The animal illustration style is unique and memorable.
Inspiration: The designer believes that every kid has the magic to make their dreams come true－their curiosity, creativity, and imagination inspire. The designer also believes that all creatures on the earth are beautiful in their way – just like magic. The illustrator wants to use the unique animal illustrations to give both children and parents a concept of respecting all creatures on the planet. The usage of eco-friendly materials to take care of the future generation and protect our planet.
Research: Little Magic's brand soul to take care of the future generation and protect our planet. Using all eco-friendly materials to produce both items of clothing and packages is not easy to achieve. It took a long time to find factories that can do that but not too expensive.
Challenge: On the creative side, the challenge was to come up with a unique illustration style that can be eye-catching by both children and adults. The brand's image should be playful but educational at the same time, so I spent a lot of time on social media campaigns and used infographic images to tell people about the brand's vales.
Realization and Technology: Clothing materials: GOTS certified organic cotton, made of 100% organic cotton. Non-toxic printing, no harmful chemicals, and nickel-free snaps. Free of formaldehyde, AZO, cadmium, and OTC. Usage of accessories complies with CNS 15290 textile safety regulations. Packaging materials: made from recycled cardboard & 100% recyclable plastic.
Operation and Interaction: Onesies are made by 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch and constructed with a lap-neck design to ensure smooth, hassle-free outfit and diaper changes. The brand label and care label are sewn on the outside of the product to avoid rubbing the baby's skin. T-Shirt are made of 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch. Elastane rib collar. Double stitching at front collar. Resistant and well maintained. Double stitching at sleeves. The brand label and care label are sewn on the outside of the product to avoid rubbing the kid's skin. Packaging: Sealed clothing bags maintain product's quality.
Project Duration and Location: The project started in July 2019 in Taiwan and finished in July 2020 in Taiwan, and was exhibited in Taiwan in April 2019.
Specifications: All clothing comes in different sizes. Clothing zip bags: 240mm x340mm Tags: 50mm x 50mm Paper Sheets: 635mm x889mm Monthly onesies set boxes:400mm x300mm Bib boxes: 210mm x 95mm
Keywords: Branding, Packaging, Illustration, Children Clothing.