Press Release
Gtd Receives the Silver A' Design Award for The Osmanthus Grace Sales Center in Architecture, Building and Structure Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Gtd for architecture, building and structure design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that The Osmanthus Grace Sales Center by Gtd has been granted the Silver A' Design Award in the Architecture, Building and Structure Design category. The result belongs to the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About The Osmanthus Grace Sales Center
The Osmanthus Grace is a sales center building located in the Yuhua District of Shijiazhuang. The design places two staggered bar-shaped blocks around an interior courtyard and an exterior landscaped courtyard, which remain independent yet linked. The three-story southern block combines solid stone with fully glazed sections, and the glass is covered by a fine metal grid with a spacing of about 150 millimeters. The two-story northern block is almost entirely glazed. Slender steel columns support the canopy overhang. The building will later serve as a public service facility.
About Gtd
Zhejiang GTD Architectural Planning & Design Co., Ltd. (hereinafter referred to as “GTD”) is the only architectural planning and design company controlled by Greentown China. It is a comprehensive design organization integrating planning and design, architectural engineering, product R&D, and consulting services. Since its foundation in 2017, we are committed to making GTD a top design institution with global vision and influence guided by our unremitting pursuit of excellent design and ideal living space.
Award Record
With this recognition, Gtd is a winner of 2 A' Design Awards. The awards were granted in the 2020 - 2021 edition of the A' Design Award & Competition.
About the A' Architecture, Building and Structure Design Award
The A' Architecture Design Award is an international architectural design competition recognizing good architectural designs by best architects worldwide. It is organized within the A' Design Award & Competition and is open to architectural design studios, building contractors, structural engineering firms and architecture and design consultants from all countries. Typical entries include skyscrapers, museums, residential buildings, commercial complexes, educational institutions and religious structures. The awarded architectural projects are published at https://dezigners.org/design-category/architecture
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/110963
- A' Design Award Page: https://competition.adesignaward.com/110963
- Media Showcase: https://www.designnewsroom.com/!110963
- Laureate Profile: https://dezigners.org/d/287073
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- The Osmanthus Grace Sales Center
- Function
- Sales Center
- Category
- Architecture, Building and Structure Design
- Discipline
- Spatial Design
- Industry
- Architecture
- Colors
- Dark Olive Green, Black, Dark Slate Gray, Dark Gray and Dim Gray
- Images
- 5
The Recognition
- Laureate
- Gtd
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #110963
Credits
- Team
- Zhang Muque（Chief designer）, Zhang Li, Gao Youtan, Zhou Shasha, Zhang Ximing
- Image Credits
- Zhang Li
Design Details
- Unique Properties
- As the core of CLD in Shijiazhuang, the project is closely next to the sports park on the west and enjoys rich high-end resources of the city. Designers hoped to extend the natural resources into the side and further connected the urban park and residences, forming a green corridor.
- Inspiration
- Jiangnan is a clean, gentle and pure heaven, where is independent from the noisy world, only for leisure. As the first project of Greentown China in Shijiazhuang, designers intended to introduce the gentle feeling inclusive to Jiangnan into the manly Shijiazhuang, in order to improve the quality of surrounding urban surfaces. The project enjoys implicit aesthetic images while the most important part of life aesthetics is to stress quality, which also embodies Greentown's persistence of developments.
- Research
- The project serves as a sales center at the early stage and will be transformed into a public service facility. It's supposed to not only have a pleasant image, but also be flexible in function change and blend with the site conditions to build integrated landscape space. The design team tried several ways of combining blocks, such as "linear", "L-shaped", "centralized", etc. Finally, the team selected a layout that features staggered and dual bar-shaped blocks, which encircle internal and external courtyards.
- Challenge
- The largest challenge is how to create a flexible and transparent architectural image via design and construction, in order to present a light, clean and pure architectural temperament. Light and thin aluminum plates are used to connect the north and south blocks, showing a lightweight visual effect. Moreover, the long and slender steel columns in a row, with a diameter of 200mm, are placed to support the overhang of canopy, further increasing the sense of lightness.
- Realization and Technology
- The southern block has 3 floors, which is made up of solid stone and all-glass transparent structures, forming a strong visual contrast on the main facade. Meanwhile, the upper part of the glass block is covered with fine metal grid with a spacing of approximately 150 mm, creating transparent and translucent visual effects. The 2-story block on the north is almost made of glass. Therefore, it forms a visual differentiation on the premise of elemental continuity with the southern block.
- Operation and Interaction
- The project is located on the east of social welfare land. Its south and east sides face the street, mainly for welcoming the traffic flow. The corner facing the street is set with a landscaped courtyard while the surface facing the welfare house is arranged an interior courtyard. The project consists of two parts with interior and exterior courtyards, independent yet interlinked, leading the visitors.
- Project Duration and Location
- Zhaobukou plot of Yuhua District, Shijiazhuang City. 2020.03-2020.10
- Specifications
- Area: 1983 sqm In the early stage of the project, it will be used as the sales center of Greentown's residence, and as a public service facility after that.
- Keywords
- Shijiangzhuang, sales center, lightness, GTD, service facility
