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Press Release

DesignNewswire · COMO, Italy ·

Shenzhen Prince Plaza Exhibition Center by YuQiang and Partners Is Granted the Bronze A' Design Award in Interior Space and Exhibition Design

YuQiang and Partners acknowledged for interior space and exhibition design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Interior Space and Exhibition Design category for Shenzhen Prince Plaza Exhibition Center by YuQiang and Partners, designed for YuQiang & Partners. The result belongs to the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Shenzhen Prince Plaza Exhibition Center

Shenzhen Prince Plaza is an exhibition center located on the 25th floor of an office building in Shenzhen. The space covers about 16000 square feet and is arranged as an open, surrounding exhibition area. A glass wall divides the space and acts as a luminous installation. Palissandro blue marble, stone, aluminum and glass form the main materials. Metal cutting and lighting effects make the interior lighter and more transparent. Three viewing platforms link the city with the surrounding mountains and water. Small open desks replace large traditional desks to support interaction.

Award Record

With this recognition, YuQiang and Partners is a winner of 2 A' Design Awards. The awards were granted in the 2020 - 2021 edition of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Shenzhen Prince Plaza Exhibition Center
Function
Exhibition Center
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Light Slate Gray, Dark Slate Gray, Dark Gray, Light Steel Blue and Gray
Images
5
Client
YuQiang & Partners

The Recognition

Laureate
YuQiang and Partners
Country
China
Recognition
Bronze A' Design Award
Edition
2020 - 2021
Design ID
#109526

Credits

Team
YuQiang & Partners
Image Credits
Photographer Shawn,Shenzhen Prince Plaza Exhibition Center,2019.

Design Details

Unique Properties
The image of Prince Plaza as an artistic center and urban aesthetics application platform are fully conveyed from five perspectives: the city, space, buildings, people, and art. A glass wall, resembling a luminous installation piece, effectively divides the space, forming an artistic space in the style of Richard Sierra. Based on connection between the city and the natural environment, the designers organically combined mountains, water, and the city to create three viewing platforms.
Inspiration
Composed of a horizontal series of commercial buildings and vertical office buildings, Prince Square is richly endowed with a unique mountain and sea landscape. The architecture was designed by the Office for Metropolitan Architecture. In this office tower, shaped like an art gallery, designers created a modern commercial office exhibition space with a theme of energy. Our designers also absorbed wisdom from Richard Sierra as he discussed the relationships between art, space, and audiences.
Research
Designers would like to take advantages of the project sight and location to make a harmonious space with sense of mobility, especially in the front hall. Also, they hoped to construct the partition wall like the sculptures made by Richard Sierra and then choose aluminum and glass to create an artistic space.
Challenge
The most challenging part of the design process is the research on office pattern. The rate of space utilization of traditional offices often increased by setting multiple cubicle. However, designers have broken away from the conventions, and designed the truly future work space. For the production, while both the aluminum plates and the glass are polished, and all the plates are cut in the factory to be more exquisite, it is difficult to achieve the expected effect.
Realization and Technology
Palissandro blue marble and acrylic form the rudiments of the building, and the office skyscraper rises up to draw attention. The designers extracted different modern forms and shaped the metal works to outline the resplendent skyline of this area. The glass wall, with a strong sense of flow, is integrated harmoniously with the city view, so that the office space explodes with dimensional field energy.
Operation and Interaction
The designer made the overall space lighter and more transparent through metal cutting and the creation of lighting effects. A quiet and comfortable corner provided by Mutto's Oslo series sofa, and an immersive experience created by the scientific and technological multimedia exhibition hall. At the same time, the traditional giant desks are replaced by the smaller and open desks. The clear lines and blocks subtly balance the warmth of the office and the interpersonal relationship in modern society, which increases the interaction between staffs.
Project Duration and Location
The project started in February 2017 and finished in September 2019 in Shenzhen.
Specifications
The project is located on the 25th floor of a first-rate office building. There is an open and surrounding exhibition space with about 16000 sq.ft, showing a minimalist and modern office space like sculptures by the architectural design techniques. It is composed of stone, aluminum as well as glass, and embellished with exquisite furnishings according with the mobility style of the space. The overall integration naturally forms a futurism office with the unique sense of beauty.
Keywords
Office design, Glass, Minimalist, Richard Sierra, Futuristic

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