Press Release
Greenland Bund Centre Mixed Use Complex by Rongpu XU Receives the Silver A' Design Award in Construction and Real Estate Projects Design
Rongpu XU recognized for construction and real estate projects design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Greenland Bund Centre Mixed Use Complex by Rongpu XU, designed for Greenland Bund Centre, has been granted the Silver A' Design Award in the Construction and Real Estate Projects Design category. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Greenland Bund Centre Mixed Use Complex
Greenland Bund Centre is a mixed-use complex on the South Bund of Shanghai. The site covers 126,700 square meters, with a total construction area of 1.2 million square meters. Class A office towers, residential buildings, retail areas, cultural venues and public spaces are combined with preserved historic structures. Small-scale buildings and pedestrian routes relate the complex to the nearby old town. An east-west landscape axis and a north-south cultural axis link the riverside with the surrounding neighborhood.
About Rongpu XU
Director of Zhongmin Bund Real Estate Development Co.,Ltd
Award Record
Rongpu XU is a winner of 1 A' Design Award, including this recognition.
About the A' Construction and Real Estate Projects Design Award
The A' Real Estate Design Award is an international architecture competition recognizing good real estate projects by architects and enterprises worldwide. The competition is organized within the A' Design Award & Competition and is open to real estate designers, architectural firms, interior designers and construction companies from all countries. Entries typically include residential complexes, commercial buildings, industrial properties, mixed-use developments, hospitality establishments and educational facilities. Awarded real estate designs are published at https://dezigners.org/design-category/real-estate
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/107260
- A' Design Award Page: https://competition.adesignaward.com/107260
- Media Showcase: https://www.designnewsroom.com/!107260
- Laureate Profile: https://dezigners.org/d/277620
- Further Information from the Laureate: http://www.ldwtzx.com/en//eindex.html
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Greenland Bund Centre Mixed Use Complex
- Function
- Mixed Use Complex
- Category
- Construction and Real Estate Projects Design
- Discipline
- Spatial Design
- Industry
- Architecture
- Colors
- Dark Slate Gray, Steel Blue, Cornflower Blue, Dark Slate Blue and Gray
- Images
- 5
- Client
- Greenland Bund Centre
The Recognition
- Laureate
- Rongpu XU
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #107260
Credits
- Team
- Producer：Ran DUAN, Director：Hongliang CHEN, Architect：Robert Whitlock, Jamie von Klemperer and Jeff Kenoff
Design Details
- Unique Properties
- Greenland Bund Centre is a mixed-use complex on South Bund of Shanghai. The 127,000-sq.-meter site contains world-class office and residential towers and an array of historic structures, retail, cultural and public spaces, forming a 24/7 environment that reflects the highest values of contemporary society. The concept is destined to become an international model.
- Inspiration
- Linking historical inheritance to future trends, the Bund Centre is set to become a landmark development within the Financial Cluster Zone along the Shanghai's Bund. The project expands on the economic foundation of the historic Dongjiadu port that launched Shanghai as a commercial center. Also, the project maintains historical integrity and the social fabric of the area by preserving the status of the Shanghai old town districts.
- Research
- The goal of the project is to create a small-scale mixed-use, dynamic and orderly architectural form, and an embedded urban texture closely combined with the Old Town environment by adopting the public space strategy of riverside and hinterland infiltration and integration. In using the small-scaled building language, it is to create an international urban form; a people-oriented block space serving the modern functions of compound financial center; and a three-dimensional, ecological and diversified urban landscape by balancing the tradition elements and new development.
- Challenge
- The key design challenge is to harmonize scale on site and with surrounding context while also relating to the E/W green axis and N/S cultural axis to create a 24/7 public environment. Goals aim to serve functions of a modern financial center in a pedestrian space and create an urban landscape that attends both to history and development. A public space strategy integrates the riverside and open space into the project. Green space flows into the neighborhood forming public space at the intersection centered on the Dongjiadu Catholic Church. To emphasize relationship with the city surroundings, the axis continues the fish-bone layout of the Dongjiadu area and connects to the green belt.
- Realization and Technology
- Working with industry, universities, research bodies and technology companies, the project produced a number of innovations including a high-performance composite structure, innovative structural state monitoring technology and the first experimental site for a 5G integrated ecosystem, to name just a few.
- Project Duration and Location
- The project began in September 2016 and is scheduled for completion in December 2022. The Class A office buildings were completed in March 2020. The landmark tower will be completed in June 2022. Location:No. 998, Zhongshan South Road, Huangpu District, Shanghai
- Specifications
- Located in Shanghai’s South Bund, Greenland Bund Centre covers 126,700 m2 with a total construction area of 1.2 million m2 containing super-tall Class A office towers and world-class residential buildings.
- Keywords
- Greenland Bund Centre , a landmark destination, mixed-use complex, 24/7 environment, 5G integrated ecosystem
