Press Release
Coral Blanche Floor Lamp by Yongwook Seong Is Granted the Bronze A' Design Award in Lighting Products and Fixtures Design
Yongwook Seong honored for lighting products and fixtures design by the international grand jury of the 2021 - 2022 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Coral Blanche Floor Lamp by Yongwook Seong has been granted the Bronze A' Design Award in the Lighting Products and Fixtures Design category. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Coral Blanche Floor Lamp
Coral Blanche is a floor lamp inspired by coral bleaching. The main structure takes the form of a bleached sea fan coral, chosen for its structural integrity and its appearance. Ten frosted LED bulbs are attached to the structure and represent eggs laid by coral fish. The body is made of biodegradable starch blends. The lamp can be placed in a living room to light the floor or a wall. Coral Blanche measures 1771 millimeters in width and 1547 millimeters in height. The design draws attention to coral bleaching, a global issue linked to rising ocean temperatures.
About Yongwook Seong
Yongwook Seong is an award-winning designer, whose interest lies in architecture, furniture, industrial design and etc.
Award Record
Yongwook Seong is a winner of 7 A' Design Awards, including this recognition. The awards span the editions from 2015 - 2016 to 2021 - 2022 of the A' Design Award & Competition.
About the A' Lighting Products and Fixtures Design Award
The A' Lighting Design Award is an international lighting design competition recognizing good lighting designs by best lighting designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to lighting designers, lighting architects, industrial design studios and lighting product manufacturers from all countries. Entries typically include chandeliers, pendant lights, wall sconces, table lamps, floor lamps and outdoor lights. Awarded lighting designs are published at https://dezigners.org/design-category/lighting
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/106329
- A' Design Award Page: https://competition.adesignaward.com/106329
- Media Showcase: https://www.designnewsroom.com/!106329
- Laureate Profile: https://dezigners.org/d/150139
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Coral Blanche Floor Lamp
- Function
- Floor Lamp
- Category
- Lighting Products and Fixtures Design
- Discipline
- Industrial Design
- Industry
- Furniture & Home and Electronics & Appliances
- Colors
- Silver, Gainsboro, Dark Gray, Lavender and Ghost White
- Images
- 5
The Recognition
- Laureate
- Yongwook Seong
- Country
- Canada
- Recognition
- Bronze A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #106329
Design Details
- Unique Properties
- Coral Blanche is a lighting design project intended to explore Coral Bleaching in design language. Coral Bleaching is associated with a whitening phenomenon. Ironically, the whitening process is the transient beauty due to corals' effort to survive. When algae displacement is prolonged, corals' starvation continues on. These bleached corals then soon become decayed, eventually resulting in destruction of coral reefs.
- Inspiration
- The project was inspired by Coral Bleaching. Coral Bleaching is a global issue that a macro scale of coral reefs experience a whitening phenomenon devastated by the rise of ocean temperature. The Coral Bleaching process is initiated by polyps displacing algae in the coral tissues, subsequently leading to coral's starvation and death.
- Research
- Coral Blanche is a design study to explore Coral Bleaching. Coral Bleaching is a global crisis as most coral reef habitats could experience extinction by 2100. It examines the transient beauty of Coral Bleaching and its dire consequence, extensive marine life degradation.
- Challenge
- The initial challenge came from selecting the right coral shape as a main structure in association with light bulbs. As a result, a sea fan coral was chosen for its structural integrity and aesthetic beauty. And the second challenge was a material choice. Biodegradability was the key for the material used. Corn-based PLA (polyactic acid) was initially considered, but it was rejected due to its non-biodegradability (compostable in a controlled condition). Biodegradable (preferably starch) blends were then selected.
- Realization and Technology
- The main body is constructed with biodegradable blends, and frost LED bulbs are used for lighting.
- Operation and Interaction
- Coral Blanche is a floor lamp, ideally placed in a living room for floor lighting or wall lighting. Its main structure is designed to be a bleached sea fan coral and ten LED bulbs are affixed to the structure. The light bulbs represent eggs laid by coral fishes. These eggs light up their lives while being exposed to potential threats as their cradles are rapidly perished.
- Project Duration and Location
- The project began in May 2020 and finished in June 2020 in Banff, Canada.
- Specifications
- 1771 mm (Width) x 1547 mm (Height)
- Keywords
- Coral Bleaching, Coral Lighting, Coral Blanche
