Press Release
Plutus Spacemen Toys by Daybreak Li Is Granted the Silver A' Design Award in Toys, Games and Hobby Products Design
Daybreak Li acknowledged for toys, games and hobby products design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ Plutus Spacemen Toys by Daybreak Li, designed for 52toys, has been granted the Silver A' Design Award in the Toys, Games and Hobby Products Design category, A' Design Award & Competition has announced. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Plutus Spacemen Toys
Plutus Spacemen is a series of collectible toy figures created for teenagers and office workers. The design combines the fortune cat with the astronaut, pairing a spacesuit with a cute and playful appearance. Each figure measures 50 by 50 by 50 millimetres and is made of PVC and ABS. Selected styles are electroplated to vary the surface finish. The series follows a retro theme and uses bold colour combinations based on elements of the twentieth century. The different colours create a sense of anticipation when a package is opened.
About Daybreak Li
Daybreak Li, graduated from Guangzhou Academy of fine arts, one of the four art colleges in China, with more than ten years of experience in design industry, he is good at commercial illustration, and his main design style is the combination of ancient and modern.
Award Record
Daybreak Li is a winner of 2 A' Design Awards, including this recognition. The awards were granted in the 2019 - 2020 edition of the A' Design Award & Competition.
About the A' Toys, Games and Hobby Products Design Award
The A' Toy Design Award is an international toy design competition recognizing good toy designs by best toy designers, manufacturers and brands worldwide. It is organized within the A' Design Award & Competition and is open to toy designers, game studios, industrial designers and hobby product manufacturers from all countries. Typical entries include dolls, action figures, board games, puzzles, plush toys and educational toys. The awarded toy designs are published at https://dezigners.org/design-category/toy
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/105189
- A' Design Award Page: https://competition.adesignaward.com/105189
- Media Showcase: https://www.designnewsroom.com/!105189
- Laureate Profile: https://dezigners.org/d/270627
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Plutus Spacemen Toys
- Function
- Toys
- Category
- Toys, Games and Hobby Products Design
- Discipline
- Industrial Design
- Industry
- Kids
- Colors
- Dark Slate Gray, Lavender, Gainsboro, Silver and Light Slate Gray
- Images
- 5
- Client
- 52toys
The Recognition
- Laureate
- Daybreak Li
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #105189
Credits
- Team
- Stryker Wang and HelloZoo
- Image Credits
- Copyright © culture Communication Co., Ltd. All rights reserved.
Design Details
- Unique Properties
- This toy project is designed for teenagers and white-collar people. On the basis of cute and interesting modeling, different roles are changed to make products more abundant and diversified. People will have a good mood when they see such lovely modeling.
- Inspiration
- The inspiration comes from the Fortune Cat. Spacemen are also a subject I like very much, so I started to combine Spacemen and fortune cats to design a lovely look. Plutus means God of wealth. So this product line is named ‘Plutus Spacemen’, the concept is to have wealth from the universe.
- Research
- Astronauts combine the elements of the Fortune Cat, the collocation of the cool spacesuit with the cool design of the spacesuit, giving people more joy and love.
- Challenge
- In the process of creation, the main challenge is how to transform the plane design into a solid object. Show different product details with different processes.
- Realization and Technology
- This product design material is combined with PVC and ABS. The individual styles have been electroplated.
- Operation and Interaction
- Astronauts combine the elements of the Fortune Cat, the collocation of the cool spacesuit with the cool design of the spacesuit, giving people more joy and love. The different colors make you feel full of anticipation in the process of opening the package. This series takes retro as the design theme, selects the representative elements of twentieth Century to merge, and makes more bold avant-garde attempts in color matching. Different crafts make the whole product more pleasant, and eventually these memories will be shown to customers through time and space.
- Project Duration and Location
- The project was developed between the years of 2018 and 2019, in BeiJing and GuangZhou, China. It started in July 2018 and finished in October 2019.
- Specifications
- The dimension of single product is width 50mm x depth 50mm x height 50mm.
- Keywords
- toys, Illustration, Graphics Design, Astronaut
