Press Release
World Industrial Design Conference Visual Identity System by Xin Tong Receives the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design
The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Xin Tong for graphics, illustration and visual communication design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that World Industrial Design Conference Visual Identity System by Xin Tong, designed for Sino-German Industrial Design Center, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
The Bronze A' Design Award Explained
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding World Industrial Design Conference Visual Identity System
World Industrial Design Conference is a visual identity system created for a global industrial design event. The letter I in the conference logo is extended into a light cone, which is the main supporting graphic of the identity. The light cone stands for industry, integration, international exchange and innovation. Light cones in several colors rise upward and represent designers, design institutions, manufacturing companies and universities. The identity is applied in flat graphics and in three dimensional animation, guided by a set of design standards.
About Xin Tong
The company guided by new kinetic energy and new industries. Shandong Industrial Design Institute connects global innovation factors such as science and technology, design, supply chain, finance and talents, links more than 30 industry sectors worldwide, 200 famous design universities and colleges, thousands of design masters, 5, 000 contract designers. The center deeply develops significant innovation projects, leads the global development trend, constructs global innovative entrepreneurial talent aggregation platform and a world-class industry cluster and kinetic energy demonstration base, forges Yantai to be the World Industrial Design Capital.
Award Record
With this recognition, Xin Tong is a winner of 1 A' Design Award.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://dezigners.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/104451
- A' Design Award Page: https://competition.adesignaward.com/104451
- Media Showcase: https://www.designnewsroom.com/!104451
- Laureate Profile: https://dezigners.org/d/275551
- Further Information from the Laureate: https://www.widc2016.com/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- World Industrial Design Conference Visual Identity System
- Function
- Visual Identity System
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Midnight Blue, Dark Slate Blue, Firebrick and Royal Blue
- Images
- 5
- Client
- Sino-German Industrial Design Center
The Recognition
- Laureate
- Xin Tong
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #104451
Credits
- Team
- Chief desinger：Xin Tong, Designer director：Xin Li, Creative director：Yuanchuan Chen, Shu Chen and Lu Qiao, Zilin Liu, Xiaoming Liu
- Image Credits
- photographer Xin Li, WIDC,2019 video Bailin Lu, WIDC,2019
Design Details
- Unique Properties
- The Conference is unique with a far-reaching influence, regarded as a precedent for leading the industry and creating the wisdom of the global design. It has become a landmark design event for the international exchange of industrial design.Over 100,000 visitors admired the latest design concepts and products from around the world during the three-day Industrial Design World Expo, which presented a visual feast to them.
- Inspiration
- The World Industrial Design Conference is a global industrial design event. The letter “I” in the logo of WIDC extends the auxiliary figure - light cone, which represents the key elements of design industry.The light cone also represents the letter “I”, which conveys various connotations of industrial design, including "industrial", "integration", "international", and "innovation". The light cones of different colors gush out and jump up to express the bright future of the vigorous development
- Research
- With the upsurge of design worldwide, it has become an important national innovation-driven strategy and an innovative driving force for the high-quality development of the manufacturing industry. The theme of WIDC 2019 is “Design Sparks Innovation Engine”. Design innovation can promote social development, economic development, and the sustainable development of human civilization. The light cone in the key vision jumps from bottom-up, symbolizing that the design power and industrial vitality keep bursting and booming. At the same time, it conveys the development concept of design, cooperation, openness, and sharing to the world.
- Challenge
- The challenge is how to make the visual communication system of the 2019 world industrial design conference easier to identify and disseminate and more accurately convey the conference theme.Our team decide to use the light cone,which represents the the letter “I”,.It means "industrial", "integration", "international", and "innovation".The light cones of different colors also represnts the key elements of design industry, such as designers, design institutions, manufacturing enterprises, universities, etc.
- Realization and Technology
- Design is the universal language, which implies openness, inclusiveness, infinity, and the charm of the unknown.As the innovation engine, the design should be fully exerted to increase industrial value, to cultivate industrial vitality, to spur industrial upgrading, and to shape future industrial structure. As a result, the vitality of industry development can keep bursting and booming.
- Operation and Interaction
- The design team has accurately interpreted the concept of the Conference, endowed it with rich connotations, and aroused infinite imagination of the audience. Combined with the management of design standards and the presentation form from 2D to 3D animation, it is a visual feast with a strong visual impact.
- Project Duration and Location
- The project started in April 2019 in and finished in August 2019 in Yantai, and was exhibited in October 2019.
- Keywords
- design,power,development,international,limitless,upword,Design Sparks Innovation Engine
