Press Release
Velo Solex Revival Electric Bicycle by Francisco Cervantes and Brian Hoehl Receives the Bronze A' Design Award in Vehicle, Mobility and Transportation Design
The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Francisco Cervantes and Brian Hoehl of Diavelo for vehicle, mobility and transportation design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ Velo Solex Revival Electric Bicycle by Francisco Cervantes and Brian Hoehl of Diavelo, designed for Velo Solex and Diavelo, has been granted the Bronze A' Design Award in the Vehicle, Mobility and Transportation Design category, A' Design Award & Competition has announced. The result belongs to the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Velo Solex Revival Electric Bicycle
Velo Solex Revival is an electric bicycle based on the original Solex gasoline moped introduced in 1949. The frame geometry and the frame shape follow the 1949 original, while the frame has been adapted to hold an electric motor and a battery. Modern materials are used, including aluminium, carbon and steel. Light materials such as carbon and kevlar help keep the weight low, which suits the light and sporty character of the bicycle. The vehicle measures 180 cm by 55 cm by 95 cm and weighs 25 kilograms. The design was developed with insights collected from 500 consumers.
About Francisco Cervantes and Brian Hoehl
Brian, Global Design A Pioneer in the bicycle Industry. The designer of the ICONIC PININFARINA Evoluzione. Asbjoerk was Nominated to be the designer of the year in Europe in 2017, 2018 and 2019 by both EPDA and IAD. Designer of the year USA 2021. Asbjoerk is currently ranked number 1 in worldwide in Vehicle Design in the DAC ranking System. He is ranked number 8 overall in the World Design ranking system and Number 3 in USA overall. Previous design director of Accell Group for 15 years. Delivering strong investor insights for the bicycle and LEV industry. Based on 21 years of experience. Designer of one of the first electric motorcycles in the world the NIMBUS
About Diavelo
Diavelo is a Danish design studio. The Creative Director Mr. Asbjoerk Stanly Mogensen l is one of the most wellknow designers in the world for electric bicycles. We work for many automotive companies all over the world. Our design philosophy is to integra
Award Record
With this recognition, Francisco Cervantes and Brian Hoehl of Diavelo is a winner of 15 A' Design Awards. The awards span the editions from 2016 - 2017 to 2019 - 2020 of the A' Design Award & Competition.
About the A' Vehicle, Mobility and Transportation Design Award
The A' Vehicle Design Award is an international vehicle design competition recognizing good vehicle designs by best vehicle designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to vehicle designers, mobility solution providers, transportation design studios and automotive engineers from all countries. Entries typically include cars, motorcycles, bicycles, trucks, buses and trains. Awarded vehicle designs are published at https://dezigners.org/design-category/vehicle
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/103126
- A' Design Award Page: https://competition.adesignaward.com/103126
- Media Showcase: https://www.designnewsroom.com/!103126
- Laureate Profile: https://dezigners.org/d/178624
- Further Information from the Laureate: http://bit.do/fxSxC
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Velo Solex Revival Electric Bicycle
- Function
- Electric Bicycle
- Category
- Vehicle, Mobility and Transportation Design
- Discipline
- Industrial Design
- Industry
- Automotive
- Colors
- Lavender, Dark Slate Gray, Dim Gray, Gray and Light Gray
- Images
- 5
- Client
- Velo Solex and Diavelo
The Recognition
- Laureate
- Francisco Cervantes and Brian Hoehl
- Country
- Sweden
- Brand
- Diavelo
- Recognition
- Bronze A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #103126
Credits
- Team
- Easy Bike, Francisco Cervantes, Romain Noyelle, Greg Trebaol, Emilie Rambonona, Loic Ballay and Brian Hoehl
- Image Credits
- #No 1: Francisco Cervantes #No 2: Francisco Cervantes #No 3: Francisco Cervantes #No 4: Francisco Cervantes #No 5: Francisco Cervantes
Design Details
- Unique Properties
- Our company has the right to use the Solex brand via a license agreement. The original Solex was introduced in the year 1949 as a gasoline moped. We have taken the design from that time and converted into an electric bicycle. The geometry of the frame and the shape of the frame is the same as in 1949. Wez have converted the frame to accommodate an electric motor and a battery. A lot of modern materials has been used to create this vehicle such as aluminium for the frame.
- Inspiration
- We have been inspired by the original Velo Solex gasoline moped from the year 1946. Then we have converted the old shapes into a modern vehicle with the use of modern materials and an electric drive train from Bosch.
- Research
- We have done research in aerodynamics, weight ratio to stiffness of the frames. This is a totally new method in the electric bicycles industry where those parameters mentioned has not been explored before now with our new Velo Solex bicycle product. Diavelo, Easybike and K&K has the licence rights to use the Velo Solex brand for electric bicycles.
- Challenge
- The most critical challenge was to get the weight down to a record breaking level. The electric bicycle has a race bike dna and must therefor be light. But having the added weight of a battery and a motor was the most difficult challenge. The way we have solved the challenges is by using untraditional materials for an electric bike such as carbon and kevlar instead of metal and alloy
- Realization and Technology
- A variation of materials are used to realise this vehicle. Alluminium, Carbon and steel
- Operation and Interaction
- The design is developed based on insights collected from 500 end consumers
- Project Duration and Location
- 12 month from first sketch to the final Product. Paris 2019
- Specifications
- 180 cm x 55 cm x 95 cm. Weight 25 Kilo
- Keywords
- velo Solex, Electric bicycle; Bicycle, e-bike
