Press Release
Xiaohutuxian Xinyouran Wine Boxes by Bxl Jupiter Team Receives the Silver A' Design Award in Packaging Design
Bxl Jupiter Team recognized for packaging design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2020 /DesignNewswire/ Xiaohutuxian Xinyouran Wine Boxes by Bxl Jupiter Team, designed for Shenzhen baixinglong creative packaging co., ltd., has been granted the Silver A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the Silver A' Design Award Means
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Xiaohutuxian Xinyouran Wine Boxes
Xiaohutuxian Xinyouran is a packaging design for liquor bottles. The box is shaped like a bamboo slip, the writing surface used in ancient China before paper. The box opens in the same way as a bamboo slip book, so opening the package recalls opening a book of wisdom. Inside, a pair of Chinese ink paintings shows a range of mountains, a traditional symbol of wisdom. The mountains are drawn with two-dimensional codes, joining Chinese culture with modern technology. The package is made of cardboard and measures 150 by 120 by 300 millimeters.
Award Record
With this recognition, Bxl Jupiter Team is a winner of 1 A' Design Award.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/102147
- A' Design Award Page: https://competition.adesignaward.com/102147
- Media Showcase: https://www.designnewsroom.com/!102147
- Laureate Profile: https://dezigners.org/d/262514
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Xiaohutuxian Xinyouran Wine Boxes
- Function
- Wine Boxes
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Black, Dark Slate Gray, Light Slate Gray, Gray and Dim Gray
- Images
- 5
- Client
- Shenzhen baixinglong creative packaging co., ltd.
The Recognition
- Laureate
- Bxl Jupiter Team
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #102147
Credits
- Team
- Creative Center-Jupiter Group
Design Details
- Unique Properties
- Bamboo slips used to record characters in ancient China were made into wine boxes, including the opening of wine boxes in the same way as bamboo slips. The interior of the box is a pair of Chinese ink paintings, a stretch of mountains. The mountains that are looming in China are also the symbol of wisdom. We use the now popular two-dimensional codes to draw a stretch of mountains. The forms are new and interesting, and will be Chinese culture. Modern technology combined.
- Inspiration
- The “xinyou ran” is an old brand, the brand culture is wisdom, wisdom is the best representative of the book, in China there is a very Chinese book - bamboo slips, in the absence of ancient paper, the Chinese use bamboo slips to record text, spread wisdom. We made the liquor box into a bamboo slip. It was a direct expression of wisdom. We designed the opening of the liquor box in the same way as the bamboo slip. The opening of the liquor box was like opening a book full of wisdom.
- Realization and Technology
- Cardboard box，Printing technology
- Operation and Interaction
- The opening method is the same as that of bamboo slips.
- Project Duration and Location
- Start in October 2019 and finish in December 2019
- Keywords
- Liquor, packaging, liquor packaging, creative packaging
