Oro Interni · 2020
From East Allestimento di vetrine espositive
by Uplan Design
- A' Design Award d'Oro 2020 in Interni
- CLIENT: Uplan Design
- Estimated Number of Design Views: 15,583
- Verification code 72488DB810 · Verify this award
Colors
About From East Allestimento di vetrine espositive
From East è un insieme di allestimenti per vetrine realizzato per un edificio commerciale a Shanghai. La superficie espositiva principale e le superfici laterali del passaggio seguono ciascuna un concetto diverso, disposti come inclusività, origine, elevazione e raccolta lungo il percorso di visita del cliente. I temi presentano la cultura cinese attraverso antiche figure di buon auspicio quali il drago, la fenice e la gru. Il materiale EVA è impiegato per la modellazione, il riempimento e la colorazione. Gli allestimenti occupano quaranta metri quadrati e adottano intensi colori della tradizione.
About the A' Design Award d'Oro
From East Allestimento di vetrine espositive ha vinto l'A' Design Award d'Oro, un riconoscimento immensamente prestigioso conferito a design di primissima qualità, meravigliosi e straordinari. I vincitori d'Oro sono creazioni estremamente innovative, visionarie e di un fascino abbagliante che riflettono il genio, la saggezza e l'abilità dei loro designer. Ci si aspetta che From East Allestimento di vetrine espositive sia un'invenzione molto elogiata, all'avanguardia e monumentale che offre un valore senza precedenti. Questo design vincitore dell'A' Design Award d'Oro è un progetto spettacolare e rispettato che giova grandemente ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. From East Allestimento di vetrine espositive crea intensi sentimenti di desiderio, risveglia la passione, incoraggia la creatività e ci affascina.
Press Kit
- Unique Properties
- The whole project is respectively placed in the main display surface and side display surface of the passageway, commercial building. Therefore, the different position of the window design, the designers give different ideas. "Inclusiveness", "origin", "promotion" and "collection", these themes not only have a logical relationship based on customers' moving lines, but also fully express the important theme of Chinese culture.
- Dimensions & Packaging
- The project covers a total of 40 square meters. The overall color is so obvious and not low. This is the characteristic of Chinese traditional art's application of color, and it is more in line with the charm of Chinese culture.
- Tags
- Window Design, Commercial, Flagship Store, Exhibition, Chinese Style, National Tide
- Production Technology
- In order to more fully present the advantages of these images, EVA materials is used as the main material in the creation process. No matter in the plasticity, filling and coloring of the shape, it is one of the best choices for the design of modern window design. Uplan Design also specially invite partners to improve the material technology.
- Design Challenge
- The complexity of the work lies in the complexity of the details. Dragon scales, Phoenix wings, crane feathers, almost every shape, has countless details. Each scale is almost different. Their size, bending angle and radian, positions and distances between them, and the logic of overlapping all need to be completed step by step according to the details.
- Research
- The East is an ancient civilization that has gathered for thousands of years. The mythological fables, classics of ancient books, inventions and creations, as well as technological innovations from time to time, all present the influence of this land on the world. Nowadays, more and more young people are beginning to be keen on the national tide. This is not only a breakthrough in the field of fashion innovation, but also a sense of pride and belonging in the return of culture.
- Inspiration
- In the image of concrete performance, designers have chosen the unique characteristics of Chinese culture, and are the most easily noticed dragons, phoenixes, cymbals, cranes. They are all ancient gods or auspicious symbol, and designers refine the exquisiteness of these cultures through creative methods, and make a perfect graft with the window design and fashion culture.
- Project Duration
- The project started in June 2019 in Shanghai and finished in July 2019 in Shanghai.
- Operation Flow
- The designer is required to first refine the drawings of the graphic design, refine the process, decompose the research composition and the split structure, and even carefully detail the angle of each feather before starting to implement grouping, collage, coloring and many more.
- Patents
- Copyrights belong to Uplan Design, 2019.
- Image Credits
- Image #1: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #2: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #3: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #4: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #5: Photographer Tian Ye and Mr. Ainiu, From East, 2019.