Bronzo Accessorio · 2020
BLunch Borsa Termica Porta Pranzo
- A' Design Award di Bronzo 2020 in Accessorio
- CLIENT: Pinapple New York
- Estimated Number of Design Views: 14,473
- Verification code 26EC3A7D07 · Verify this award
Colors
About BLunch Borsa Termica Porta Pranzo
BLunch è una borsa termica porta pranzo pensata per le donne con lunghe giornate lavorative. Due scomparti tengono separati il cibo e gli oggetti personali essenziali. Un'ampia sezione termica con cerniera centrale accoglie il pranzo o gli spuntini, mentre una sezione sottile con cerniera superiore custodisce gli oggetti di uso quotidiano. Una fodera impermeabile previene le fuoriuscite e le impunture sul tessuto celano il tessile isolante interno. È inoltre presente una tasca esterna a scomparsa. La borsa è realizzata artigianalmente in Italia con pelle pieno fiore e tessuto italiano, scelti per la texture e la durabilità.
About the A' Design Award di Bronzo
BLunch Borsa Termica Porta Pranzo ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che BLunch Borsa Termica Porta Pranzo sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. BLunch Borsa Termica Porta Pranzo soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- B-Lunch is a dual compartment insulated bag that lets women carry food but is also highly work appropriate and looks stylish at dinner afterwards. Cleverly organized, its two compartments separate essentials from food: a waterproof barrier stops leakages and the stitching detailing through the fabric hides the internal insulating textile.
It s made of high quality materials, leather and an Italian woven fabric, chosen for its texture and durability, new to the fashion industry. - Dimensions & Packaging
- MATERIALS:Italian woven fabric sustainably produced and chosen for its durability, Italian leather from premium tanned hides, Insulating layer,
Internal waterproof lining.
SIZE: H 29 x W 27 x D 15.5 Unfolded.
DETAILS:Zip closures, Dual compartments,External slip pocket.
Handmade in Italy. - Tags
- Stylish Lunchbag, Dual compartment carry in one, Insulated lunchbag, Pinapple New York lunchbags
- Production Technology
- Each handbag is carefully handcrafted in Italy with high quality materials, full grain leather and Italian woven fabric, by skilled artisans, ensuring durability and luxury.
- Design Challenge
- The hardest part of the process for the birth of BLunch was to find a factory with experienced artisans to handmade all lunch bags. As the founder looked for a factory to produce the first collection,
she knew she needed not just a person who could produce it, but more importantly a partner who could understand our mission behind it.
Being Italian from birth, she knew that her region Veneto is a place of precious, skilled craftsmanship as well as beautiful leather. Fortunately, the factory owner was inspired by her story and decided to start a collaboration. - Research
- Our research included design sketches, sample development in New York City, market researches for competitors and price points, factory researches for sourcing and production. We found out the need for high quality, stylish and functional lunch bags for working women. In terms of researching tools, we used Google analytics. A short market research was made at the beginning to see the availability of similar products, through google, social networks.
- Inspiration
- The bag is designed to be a dual compartment in one for women who fit a lot in their day: commute, lunch plus late events.
The designer moved to New York and after spending a long time moving around the city, the need of a clever kind of lunch bag became apparent. She then decided to give shape to her idea of a stylish bag to carry healthy or favorite food and essentials, with a better compartments organization. - Project Duration
- The project started in New York at the end of 2018 and the launch of the website in September 2019 signaled the birth of Pinapple New York.
- Operation Flow
- Our Lunchbag is flexible and stylish enough to be by women side at lunchtime or on shoulder at events.
An insulated spacious compartment with a zip access in the middle stores lunch or snacks and a slim compartment with a top zip access keeps all essential bits and pieces.
