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Kailani L'imballaggio In Magnesio by Arome Agency
Kailani L'imballaggio In Magnesio by Arome Agency
Kailani L'imballaggio In Magnesio by Arome Agency
Kailani L'imballaggio In Magnesio by Arome Agency
Kailani L'imballaggio In Magnesio by Arome Agency

Argento Packaging · 2020

Kailani L'imballaggio In Magnesio

by Arome Agency

  • A' Design Award d'Argento 2020 in Packaging
  • CLIENT: Arome
  • Estimated Number of Design Views: 61,895
  • Verification code F831A6C6D5 · Verify this award
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About Kailani L'imballaggio In Magnesio

I lavori di Arome Agency sull'identità grafica e la linea artistica per il packaging Kailani sono basati su un design minimale e pulito. Questo minimalismo è in linea con il prodotto che ha un solo ingrediente, il magnesio. La tipografia scelta è forte e tipizzata. Caratterizza sia la forza del minerale magnesio sia la forza del prodotto, che restituisce vitalità ed energia ai consumatori.

About the A' Design Award d'Argento

Kailani L'imballaggio In Magnesio ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Kailani L'imballaggio In Magnesio sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Kailani L'imballaggio In Magnesio è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.

Press Kit

Unique Properties
Kailani was created to offer you a 100% natural magnesium supplementation method that is easily absorbed through the skin. Transdermal application is the safest and most effective way to raise bodies magnesium level. Kailani takes pride in the quality and effectiveness of its products.

Presented in environmentally friendly packaging, the Kailani product range is suitable for the whole family and has been designed to promote health and well-being.
Dimensions & Packaging
Magnesium oil and gel : 100 ml
Size of the labels : 3,5 x 8 cm

Magnesium flakes : 500g
Size of the labels : 7 x 11,5 cm
Tags
Minimal, Health, Sport, Modern, Natural
Production Technology
Arome Agency has created waterproof and oilproof labels for a better and easier use of the product. Arome wanted usefull packagings that can be both used at home and in traveling. Arome needed small and resistant packagings that fits every style of use.
Design Challenge
The challenge for the creation of this packaging is that this product is new market. So we needed to work on a design that is in tune with our times, and our values : sobriety, efficiency...
But on another side, customers that are looking for that kind of product known what they wanted. So we needed to be right on the promise of the product and create a packaging who will meet all the customer's expectations.
Research
The labels are composed of the identity of Kailani, created by us, and the name of the product.
We have combines the modernity, the sobriety and a reminder of the sea, where does this magnesium comme from, with the wave.
The new consumer trends is centered on the search of well being, staying healthy and used the most natural products you can.
The use of the wave on our label is also really important cause the sea is a symbol of well being and peace. It reminds the consumer that the product is natural and good for him and is body.
Inspiration
Inspired by minimal packaging like health and sport's one. Arome Agency tried to create modern identity and packaging, attractive to young people who tried to live a healthy life.
Project Duration
The project started on november 2018 in Avignon. And it ended on april 2019 in Avignon too. it takes us 5 months to create the identity, the packagings and also a website shop for Kailani products.
Operation Flow
Arome has created a modern packaging that is really attractive and in the mood of our time. The packaging needs to be reassuring and understandable really easily cause it targets consummers that are looking for a healthy and athletic life.
The use of the products is very easy and quick.

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