Argento Packaging · 2025
Wanmu Qianjin Packaging per tè all'astragalo
- A' Design Award d'Argento 2025 in Packaging
- CLIENT: Shenzhen Chushan Design Culture Group Co., Ltd.
- Estimated Number of Design Views: 25,755
- Verification code F4076AE8C3 · Verify this award
Colors
About Wanmu Qianjin Packaging per tè all'astragalo
Wanmu Qianjin è un cofanetto regalo per il tè all'astragalo. La scatola esterna, in verde smeraldo, reca una placca metallica dorata e incisa ispirata ai sigilli imperiali della dinastia Qing. La carta materica evoca paesaggi forestali, mentre i motivi punteggiati d'oro rimandano alle risorse di astragalo. All'apertura, la scatola rivela un interno dorato con tre cassetti aurei che, assemblati, compongono il paesaggio di Saihanba. Ogni cassetto contiene dieci bustine, per una scorta di trenta giorni. Il packaging è ricaricabile e per ogni acquisto viene piantato un albero.
About the A' Design Award d'Argento
Wanmu Qianjin Packaging per tè all'astragalo ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Wanmu Qianjin Packaging per tè all'astragalo sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Wanmu Qianjin Packaging per tè all'astragalo è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- The Wanmu Qianjin gift set encapsulates Saihanba's ecological legacy, blending Qing imperial seal motifs with minimalist design. Gilded seals and forest-wave patterns visualize Heaven-Human Unity philosophy. Integrating forest/seal/herb canon symbols with a "one sapling planted per purchase" mechanism, it pioneers a new paradigm for premium wellness gifts that harmonize ecological ethos and commercial innovation.
- Dimensions & Packaging
- Dimensions: 330mm185mm102mm
Contents: 3 boxes × 10 sachets × 8g (Total 30 sachets/240g) - Tags
- Seals, Astragalus, Sustainability, Treasure, Philanthropy, Spirit
- Production Technology
- The Wanmu Qianjin set embodies eco-aesthetics with textured paper mimicking forestscapes, gold-flecked patterns symbolizing astragalus resources, and Qianlong-style seal plaques reflecting imperial elegance. Three golden drawers assemble into Saihanba landscapes, containing 30-day supply (10 sachets per drawer) with herbal wisdom engraved. Refillable design embodies sustainability principles.
- Design Challenge
- The design bridges consumption and ecological action: forest-textured paper with gold-flecked patterns metaphorically links Astragalus resources to Saihanba's restoration. Each purchase funds a sapling, transforming consumers into ecological stakeholders. Medicinal value is visualized through deconstructed Qing pharmacopeia motifs, perpetuating Saihanba Spirit via contemporary design semiotics.
- Research
- This packaging emphasizes the connection between consumer behavior and ecological preservation. It inherits the Saihanba Spirit while addressing modern youth's demand for health-conscious lifestyles. By exploring the modern translation of traditional cultural elements – including royal heritage, desert-to-forest transformation, and Astragalus' medicinal value – the design rejuvenates cultural communication for younger generations and advances Saihanba's green sustainability philosophy.
- Inspiration
- The Wanmu Qianjin packaging translates Saihanba's ecological narrative, documenting three generations' desert to forest transformation that showcases balance between humanity and nature, reflecting the Eastern philosophy of Heaven Human Unity. By merging Qing imperial hunting heritage with modern ecotechnology elements, it advances the Saihanba Spirit through innovative cultural interpretation.
- Project Duration
- The Wanmu Qianjin project was launched in Shenzhen, China (September 2024) and fully implemented by January 2025.
- Operation Flow
- The emerald-green exterior features an engraved gold-plated metal plaque, exuding luxurious appeal. Opening the box reveals a gilded inner chamber, symbolizing the discovery of ecological treasure within vast forests, enhancing perceived value and ritualistic experience. Contains 30 Astragalus tea sachets (8g each, 240g total) – one sachet brews a daily pot, precisely designed for 30-day usage. Compact pouch packaging ensures portability.
- Image Credits
- Image : Photographer Saihan Golden Gourd Pharmaceutical Co., Ltd., Wanmu Qianjin, 2025.
