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Golden Seasons Brick Packaging per tè by Chushan Design
Golden Seasons Brick Packaging per tè by Chushan Design
Golden Seasons Brick Packaging per tè by Chushan Design
Golden Seasons Brick Packaging per tè by Chushan Design
Golden Seasons Brick Packaging per tè by Chushan Design

Argento Packaging · 2025

Golden Seasons Brick Packaging per tè

by Chushan Design

  • A' Design Award d'Argento 2025 in Packaging
  • CLIENT: Shenzhen Chushan Design Culture Group Co., Ltd.
  • Estimated Number of Design Views: 23,375
  • Verification code 35A9756355 · Verify this award
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About Golden Seasons Brick Packaging per tè

Golden Seasons Brick è un progetto di packaging per mattonelle di tè Pu-erh compresso. L'astuccio esterno è realizzato in carta speciale dalla texture anticata, con motivi a sigillo impressi a rilievo negativo e stampa a caldo in lamina oro. All'interno, una scatola a cassetto a doppio strato in cartoncino oro e cartone grigio accoglie diciotto mattonelle avvolte in foglia d'oro, nove per vassoio. Alloggiamenti antiurto proteggono le mattonelle durante il trasporto. Ogni mattonella pesa quattro grammi, numero che richiama la parola cinese per le quattro stagioni. I vassoi sono sostituibili, così la scatola può essere ricaricata e riutilizzata.

About the A' Design Award d'Argento

Golden Seasons Brick Packaging per tè ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Golden Seasons Brick Packaging per tè sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Golden Seasons Brick Packaging per tè è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.

Press Kit

Unique Properties
Golden Seasons Brick Cultural narratives empower functionality. The name vintage (homophone for "cultural relics" ) embodies temporal depth through three imprints: mountain veins, tea leaves, and fingerprints. The 4g brick (phonetically "Four Seasons" ) is gold-foil sealed as a time capsule. Imperial seal engravings elevate tea brewing into a collectible ritual, redefining Guochao (China's cultural renaissance) tea experiences for modern mobility.
Dimensions & Packaging
80mmx80mmx40mm box with dual-layer structure (2 trays x 9 bricks). The 9x2 configuration mirrors the Eastern philosophy of (9x9 returning to unity), symbolizing cyclical renewal.
Tags
Modular​, Travel-friendly, Tea Brick, ​Cultural Relic​, ​Imperial Seal​, ​Biophilic​, ​Travel Essentials​
Production Technology
Outer Sleeve​ Antique-textured specialty paper with debossed imperial seals. Gold foil stamps highlight the Vintage brand and tea brick details.
Inner Structure​ Dual-layer drawer box (gold cardstock + eco greyboard) holds 9 gold-foil-wrapped tea bricks per layer. Anti-shock slots prevent breakage during travel. Refillable design reduces packaging waste.
Design Challenge
Vintage resolves the ritual-portability paradox through a threefold symbolic system (mountain/tea/fingerprint textures). We translated imperial seals into tactile geometric patterns, paired with a 4g brick (phonetic "Four Seasons" in Chinese) that bridges nature, tea, and human craft.
Research
Vintage addresses tea-drinking challenges for mobile youth by reinterpreting Qing emperors’ seal motifs (Qianlong/Yongzheng) into minimalist icons. The 4g brick, phonetically echoing “Four Seasons” in Chinese, is gold-foil wrapped as a cultural time capsule. Its modular system (replaceable FSC-certified trays) enables 20-second brewing anywhere, boosting reorders by 300% while educating sustainable habits through packaging reusability and material circularity.
Inspiration
In fast paced urban life and frequent travel, modern individuals seek moments of respite through natural rituals that soothe the body and mind.
Vintage embraces "Tea Accompanies the Seasons," distilling the rich flavor of Yunnan ancient tree Pu-erh and the serene aesthetics of Eastern artifacts into a 4g portable "Four Seasons Gold Brick." The "4g" cleverly symbolizes the seasons, allowing the tea’s aroma to flow with nature’s rhythms, seamlessly integrating into work, home, and travel.
Project Duration
Project Timeline: Initiated in Shenzhen, China (September 2024) and delivered as a market-ready packaging system by January 2025
Operation Flow
Ritual Reboot​ Removing the belly band becomes a ceremonial unboxing act, mirroring Gen-Z's cultural pride in China's heritage.
Functional Luxury​ 18 golden bricks arranged in vault-like precision. 20-second brew ritual balances extravagance and efficiency.
Image Credits
Image : Photographer Vintage Tea Co., Golden Seasons Brick, 2024.

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