Argento Packaging · 2025
Syha Packaging per Assorbenti Igienici
- A' Design Award d'Argento 2025 in Packaging
- CLIENT: Depot
- Estimated Number of Design Views: 26,491
- Verification code 8A41AE5553 · Verify this award
Colors
About Syha Packaging per Assorbenti Igienici
Il rinnovato branding di Syha abbraccia il potere silenzioso della luna, un simbolo intrecciato attraverso secoli di mitologia, femminilità e rinnovamento. Radicato nei cicli naturali che plasmano le nostre vite, la luna riflette i valori fondamentali del brand: valorizzazione, riflessione e trasformazione. Sottili fasi lunari attraversano il design del packaging, un omaggio al flusso e riflusso della natura e ai ritmi della cura di sé. Questo motivo unificante ancora la gamma in un linguaggio visivo condiviso, collegando armoniosamente ogni prodotto e rafforzando al contempo l'impegno di Syha verso la sostenibilità e la bellezza consapevole.
About the A' Design Award d'Argento
Syha Packaging per Assorbenti Igienici ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Syha Packaging per Assorbenti Igienici sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Syha Packaging per Assorbenti Igienici è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- Celebrating Nature, Sustainability, and Self-Care.
We were invited to refresh the identity and packaging
for Syha, a menstrual wellness brand committed to easing
the discomfort of periods with plant-based products. The
original packaging did not effectively resonate with
women; it was overly industrial and lacked the empathy
needed to speak to the needs and experiences of the
modern consumer. - Dimensions & Packaging
- The packaging is printed on an uncoated box board using spot colours, blind embossed and finished with an all-over aqueous varnish.
- Tags
- Packaging Design, Sanitary Pad Packaging Design, Branding & Packaging Design, Wellness Packaging, Beauty Packaging, Branding & Packaging Design, Hygiene Product Packaging Designs, Creative Sanitary Pad Packaging Designs
- Production Technology
- Inspired by the richness of Western Australia’s terrain, we chose a colour palette that reflects both the serenity of nature and its fiery strength. This blend not only enhances the visual identity but also aligns with the product's purpose and function, offering a balance that feels soothing and energizing—just like the brand itself.
To further elevate the packaging we integrated subtle finishes such as blind embossing and a flat matte finish. The blind embossing technique subtly draws attention to key elements of the design without overwhelming the visual narrative, offering a tactile yet refined experience that reflects the brand’s authenticity and care. - Design Challenge
- There were no particular challenges, other than having it printed offshore.
- Research
- The overall identity celebrates the harmony between nature, sustainability, and self-care, empowering Syha’s customers to move through life’s rhythms with confidence and ease. Every design element, from the colour palette to the tactile details, reflects Syha’s deep commitment to wellness, sustainability, and the natural cycles of life. The refreshed branding and packaging serve as a reminder to embrace the journey of life, honouring both the personal and universal rhythms that define us.
Depot's collaboration with Syha embodies our belief that branding is not just about visual design—it’s about creating a powerful, meaningful connection with the consumer. Through thoughtful design and a deep understanding of Syha’s mission, we’ve helped them connect with women on a more personal, empathetic level. - Inspiration
- In developing Syha’s refreshed branding, Depot drew upon the timeless symbolism of the moon—a symbol that has long been associated with the cycles of women’s lives. The moon represents empowerment, reflection, and renewal, which makes it the perfect central motif for Syha’s identity. The moon’s subtle phases are integrated throughout the packaging, mirroring the natural rhythms of life and honouring cycles of change and renewal.
- Project Duration
- The project started in December 2023, was finalised and launched in September 2024, Australia
