Oro Packaging · 2025
Solid Order Packaging per Gioielli
by Yawen Jiang - A Design Studio
- A' Design Award d'Oro 2025 in Packaging
- CLIENT: Ads
- Estimated Number of Design Views: 97,524
- Verification code 2A068F0003 · Verify this award
Colors
About Solid Order Packaging per Gioielli
Solid Order è un marchio di gioielli di alta gamma proveniente dalla Cina con un'estetica neutrale influenzata da forme geometriche e strutture architettoniche. Il linguaggio visivo del marchio si concentra su quadrati e cerchi, che hanno ispirato un design di packaging che ricorda l'arte installativa. Questo packaging bilancia forma e funzione, rendendo la scatola parte integrante dell'esperienza del prodotto, con il potenziale per un uso continuato anche dopo che i gioielli sono stati rimossi.
About the A' Design Award d'Oro
Solid Order Packaging per Gioielli ha vinto l'A' Design Award d'Oro, un riconoscimento immensamente prestigioso conferito a design di primissima qualità, meravigliosi e straordinari. I vincitori d'Oro sono creazioni estremamente innovative, visionarie e di un fascino abbagliante che riflettono il genio, la saggezza e l'abilità dei loro designer. Ci si aspetta che Solid Order Packaging per Gioielli sia un'invenzione molto elogiata, all'avanguardia e monumentale che offre un valore senza precedenti. Questo design vincitore dell'A' Design Award d'Oro è un progetto spettacolare e rispettato che giova grandemente ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Solid Order Packaging per Gioielli crea intensi sentimenti di desiderio, risveglia la passione, incoraggia la creatività e ci affascina.
Press Kit
- Unique Properties
- Solid Order is a young fine jewelry brand from China with a neutral aesthetic inspired by geometric shapes and architectural structures. The brand's visual language focuses on squares and circles, which inspired a packaging design resembling installation art. This box reimagines luxury jewelry packaging by blending form and function, making the packaging an integral part of the product experience. It is designed to be kept and repurposed even after the jewelry is removed, adding lasting value.
- Dimensions & Packaging
- Width 95mm x Depth 95mm x Height 95mm
- Tags
- jewelry, acrylic, magnetic, transparent, box
- Production Technology
- The outer packaging is made from a textured specialty paper with a literary charm, setting the tone for the experience. The main body is crafted from semi-transparent frosted acrylic with a smooth, uninterrupted surface. The velvet insert holder designed for rings can be easily swapped out for holders tailored to necklaces or earrings, making this box adaptable across the entire product line with just a simple component change.
- Design Challenge
- The interaction details of the packaging were the most challenging part of the design process. This included smoothly removing the acrylic box from the paper outer layer, designing the opening mechanism, and arranging the jewelry to ensure stability and an appealing display. Each detail was refined through close collaboration with clients and suppliers, with multiple adjustments and prototypes, to achieve the final result.
- Inspiration
- The design draws core inspiration from the brand's signature elements, which are the square and circle. The challenge was to blend these forms in a way that is both aesthetically pleasing and memorable. Influenced by minimalist aesthetics, the designer finds inspiration from photographer Hiroshi Sugimoto's work. The mastery of texture and space creates a sense of mysterious beauty that is truly captivating. This led to a design that captures the essence of contemporary art with a hint of mystery.
- Project Duration
- October 2023 to February 2024
- Operation Flow
- By opening the paper outer layer, you reveal the acrylic "art piece" inside. The dividing line clearly indicates where and how to open it. Strong magnets embedded in the top and bottom halves ensure a secure closure, while the satisfying magnetic pull adds a sense of ceremony and tactile pleasure each time the box is opened or closed, creating a playful interaction. Additionally, once the velvet ring holder is removed, the hollow semi-circular space transforms into a storage box, adding a functional afterlife to the packaging.
- Image Credits
- Image #1-5: Photographer Cheng Zhang, 2024.
Video Credits: Cheng Zhang, 2024.
