Argento Packaging · 2025
Langjiu Estate San Pin Festival Packaging per liquori
- A' Design Award d'Argento 2025 in Packaging
- CLIENT: Shenzhen Reform Brand Consultant and Design Co.,Ltd.
- Estimated Number of Design Views: 25,346
- Verification code C491AD1C8D · Verify this award
Colors
About Langjiu Estate San Pin Festival Packaging per liquori
Langjiu Estate San Pin Festival è un progetto di packaging dedicato al baijiu, il distillato tradizionale cinese. Il cofanetto racchiude due prodotti concettuali, ispirati ai temi del giorno e della notte della tenuta. La scatola esterna funge anche da lampada in carta intagliata tridimensionale, circondata da illustrazioni che raffigurano i paesaggi della tenuta. Una volta accesa, la lampada evoca lo spettacolo di luci notturno che si tiene nella tenuta stessa. Il packaging propone così una veduta panoramica in miniatura della proprietà, offrendo un oggetto commemorativo anziché concentrarsi unicamente sulla bevanda.
About the A' Design Award d'Argento
Langjiu Estate San Pin Festival Packaging per liquori ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Langjiu Estate San Pin Festival Packaging per liquori sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Langjiu Estate San Pin Festival Packaging per liquori è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- This is a bottle of baijiu for the San Pin Festival. Distilled baijiu is made through countless days and nights, absorbing the spirit of heaven and earth. Therefore, here are the two conceptual baijiu products created basic on "The day of estate" and "The night of estate". It presents the miniature of whole view of the estate in packaging just on palm of hands.
- Dimensions & Packaging
- Width 310mm x Depth 196mm x Height 241mm
- Tags
- the scenery of the day and night, commemorative significance, paper carving lamp nature and architecture, light show,
- Production Technology
- One of Langjiu Manor's highlights is the light show at night. The customers can instantly recall this highlight when using the product. To achieve this purpose, it used with a three-dimensional paper carving lamp to simulate the atmosphere of a light show at night. (The effect of a paper carving lamp is similar to that of a light show) The outside of the paper carving lamp is surrounded by illustrations themed with manor scenery.
- Design Challenge
- Most baijiu products on the market focus more on the baijiu itself, but this product will bring more attention to the scenes and festive atmosphere it evokes. The impression of the brand is reinforced through association.
- Research
- Langjiu Manor is a place that all the baijiu lovers want to go, so this product can enhance the society's curiosity about Langjiu Manor. It can also attract more users or partners for the Manor to drive local economic development.
- Inspiration
- The product's design focuses on the commemorative significance. It could be both exhibitionary and thematic. Langjiu Manor is made up of the nature and architecture, so it uses the panoramic illustration of the Manor with a three-dimensional paper carving lamp,which can reflect the theme and exhibition of this product. All of this is accord with the impression of the manor day and night.
- Project Duration
- The project started in March 2023 in China and finished in June2023 in China, and will be exhibited in China in March 2024.
- Operation Flow
- This product's original intention is to impress the users by Langjiu Manor and the "Quality, Brand and Taste Festival." As mentioned above, it can be used as a paper carving lamp.
