Ferro Grafica · 2024
Feixi Grand View Poster
by Feixi Digital Culture and Media
- A' Design Award di Ferro 2024 in Grafica
- CLIENT: Feixi Digital Culture and Media
- Estimated Number of Design Views: 11,683
- Verification code F839D5F796 · Verify this award
Colors
About Feixi Grand View Poster
Feixi Grand View è un poster realizzato per presentare lo sviluppo della contea di Feixi, nella provincia di Anhui, in Cina. Il poster illustra il progresso economico, il patrimonio culturale, la geografia e la vita locale da diversi punti di vista. Fotografie locali in alta definizione costituiscono l'elemento visivo principale, mentre elementi lineari guidano lo sguardo attraverso un layout compatto. Una palette monocromatica con tonalità sfumate conferisce profondità alle immagini. Il testo è impaginato per garantire una lettura chiara. Il formato misura 297 per 210 millimetri. Il poster è stato diffuso su media online e outdoor, incluse le pensiline degli autobus nella contea di Feixi.
About the A' Design Award di Ferro
Feixi Grand View Poster ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che Feixi Grand View Poster sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. Feixi Grand View Poster è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.
Press Kit
- Unique Properties
- Feixi Grand View is plotting a grand blueprint, a poster designed to show the advances made by Feixi County in recent years, highlighting its unique history and culture to foster a stronger bond with the community and enhance the local positive identity. The compact layout and an extensive use of line elements enhance the visual impact and flow of the display.
- Dimensions & Packaging
- 297mmX210mm
- Tags
- Poster, Propaganda, Region, Culture, Economy, Comprehensiveness
- Production Technology
- An advanced image editing software is used for the layout design to guarantee a distinct visual hierarchy. Local HD images are chosen as the primary visual component, and the text is precisely arranged and typeset using typography software to ensure the clarity and efficiency of information transmission.
- Design Challenge
- The key challenge in this poster design lies in making a breakthrough in design without compromising the regional characteristics to differentiate itself in a homogeneous competition. The project team unconventionally uses a mono-color scheme with gradient hues to add image depth, a strategy aimed at readily capturing the public attention and leaving a lasting impression.
- Research
- Feixi County, ranked among the top 100 counties nationwide in respect of overall strength and the standing as the first county-level administrative region in Anhui Province with an annual output value hitting RMB 100 billion, has established itself as an appealing tourist destination and industrial hub. With a focus on NEVs as the pillar industry, Feixi has played a pivotal role in developing a full-scale industry chain closed-loop ecosystem.
- Inspiration
- Multiple perspectives are required to get the panoramic view of a region, for example, an insightful view of economic progress, cultural legacy, geographical setting, society, and humanities. Hence, the guideline underlying this visual design endeavor is to unveil the recent accomplishments in development of Feixi County and its extensive historical and cultural background from diverse perspectives.
- Project Duration
- The project kicked off on December 2023 in Feixi, wrapped up on January 2024 in Feixi, and posters were placed in March 2024 on outdoor and offline platforms, including bus stop ads in Feixi County.
- Operation Flow
- The final version of poster is placed to online and physical media platforms for public exposures, the key design elements, such as the layout representing the new energy automobile industry, are seamlessly connected to the highlighted title "Feixi", and other design features stand oout in a similar manner, along with additional elements. These components mark a significant milestone in the effective dissemination of information and building branding identity.
