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Hernuta Day Packaging per Frutta Secca by Mohsen Koofiani
Hernuta Day Packaging per Frutta Secca by Mohsen Koofiani
Hernuta Day Packaging per Frutta Secca by Mohsen Koofiani
Hernuta Day Packaging per Frutta Secca by Mohsen Koofiani
Hernuta Day Packaging per Frutta Secca by Mohsen Koofiani

Bronzo Packaging · 2024

Hernuta Day Packaging per Frutta Secca

by Mohsen Koofiani

  • A' Design Award di Bronzo 2024 in Packaging
  • CLIENT: Hernuta Day
  • Estimated Number of Design Views: 15,004
  • Verification code D60093E17F · Verify this award
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About Hernuta Day Packaging per Frutta Secca

Nel packaging progettato, il personaggio di Mr. Hernuta è una delle caratteristiche uniche di questa confezione, un personaggio avventuroso nel mondo della frutta secca. Altre caratteristiche del design includono la semplicità della progettazione del packaging (sfondo bianco con un'immagine reale del prodotto utilizzando un'immagine in bianco e nero come elemento fantastico). Ogni confezione racconta la storia di un'avventura e allo stesso tempo, si vedono confezioni dinamiche e speciali.

About the A' Design Award di Bronzo

Hernuta Day Packaging per Frutta Secca ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che Hernuta Day Packaging per Frutta Secca sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. Hernuta Day Packaging per Frutta Secca soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.

Press Kit

Unique Properties
The character of Mr. Hernuta is one of the unique features of this package, which has an adventure with nuts. Other features of the design are white packaging and the creation of special and different nut machines.
Dimensions & Packaging
All packages are made of three-layer opp material, and their dimensions and sizes vary according to the weight of each one.
Tags
Nuts, Nuts Package, Adventure, Foods, Dried Fruits, Package Design, Illustration
Production Technology
The designs are created manually and each product has its own design. The designs are drawn with a pencil and executed with the same technique (black pen). Each nut is creatively equipped with a series of tools such as wheels, cameras, lights, etc.
Design Challenge
Creating an attractive character with high capabilities that will surprise the viewer with activities.
Research
Research objectives: One of the research objectives was whether the main character of the packaging can convey the designer's wishes to the viewer.
Results: After the research, the character was welcomed and in addition to the designer's goal, it has added other advantages to the packaging.
Inspiration
Each food has a special effect on your senses and reminds you of an event. The designer was looking for a way to create a special mind and bring the viewer with him. So, an idea was taken from the world of the unknown and to show exciting things in this different world, a character who can do exciting things was needed and he is none other than Mr. Hernuta. After that, Mr. Hernuta's days with various nuts were formed.
Project Duration
The project started in October 2022 and finished in March 2023 in Shiraz, Iran.
Operation Flow
Consuming nuts creates a lot of energy in the body and as a result, is happy. Therefore, the packaging design is done in such a way that it can transfer this energy to the viewer.
Image Credits
All of the images: Illustrator / Character Designer & Creator: Mohsen Koofiani

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