Argento Grafica · 2023
Intangible Heritage Serie di illustrazioni
by Zhou Xiaoshu
- A' Design Award d'Argento 2023 in Grafica
- CLIENT: Northeastern University of China
- Estimated Number of Design Views: 36,754
- Verification code 1235BEC6E6 · Verify this award
Colors
About Intangible Heritage Serie di illustrazioni
Intangible Heritage è una serie di tre illustrazioni dedicate al patrimonio culturale immateriale della Cina. Le illustrazioni presentano l'arte del pipa, il celadon di Longquan e la Festa delle Lanterne di Zigong. Ogni immagine è realizzata con software di grafica vettoriale, così che i dettagli più fini restino nitidi anche nei formati di stampa di grandi dimensioni. I fogli stampati misurano 800 per 800 millimetri. I soggetti tradizionali sono tradotti in un linguaggio visivo contemporaneo, adatto all'utilizzo online, sulla stampa, nei libri e negli album fotografici. L'intento è aiutare il pubblico a conoscere queste tradizioni.
About the A' Design Award d'Argento
Intangible Heritage Serie di illustrazioni ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Intangible Heritage Serie di illustrazioni sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Intangible Heritage Serie di illustrazioni è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- The theme of this project is Zigong Lantern Festival, Pipa Art and Longquan Celadon. They are valuable intangible cultural heritage of China. Draw three artistic illustrations by computer to creatively show the essence of these cultures. The combination of computer technology and traditional art has the characteristics of creativity, design and application. This set of works is to let the public know more about China's intangible cultural heritage and inherit traditional culture.
- Dimensions & Packaging
- Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, RGB.
- Tags
- Intangible cultural heritage, pipa art, Longquan celadon, Zigong Lantern Festival, illustration, computer painting.
- Production Technology
- This series of illustrations are drawn by illustrator vector design software. It consists of super-high-level printing technology and manufacturing technology, thus highlighting the visual effect of the poster and showing exquisite and beautiful illustration details.
- Design Challenge
- The difficulty lies in accurately grasping the essence of three intangible cultural heritages, the proper integration of modern aesthetics and traditional culture, the aesthetic standards of modern audiences and the combination of computer technology and traditional culture.
- Research
- Intangible cultural heritage is a treasure of the world. Pipa art, Zigong Lantern Festival and Longquan celadon are important representatives of China's intangible cultural heritage. This series of illustrations transforms the unique culture into the power of creative visual design. The researcher investigated three non-legacy techniques and drew a series of non-legacy illustrations using computer vector painting technology. People can better understand China's intangible cultural heritage through network communication and printing.
- Inspiration
- The combination of intangible cultural heritage and modern design is the source of a series of illustration concepts. On the basis of traditional culture, intangible cultural heritage is transformed into modern design language by computer technology, which is applied to the Internet, print media, books, photo albums, publicity pages and other forms of expression to spread China's excellent traditional culture and display cultural innovation achievements.
- Project Duration
- Understanding the Intangible Heritage launched in China 2022.
- Operation Flow
- The key point is to attract the public with elegant visual effects, and the combination of modern aesthetic illustrations and traditional culture attracts the public's aesthetic interest.
- Image Credits
- Image #1 : Illustration Zhou Xiaoshu&Huo kai, 2022.
Image #2 : Illustration Zhou Xiaoshu, 2022.
Image #3 : Illustration Zhou Xiaoshu, 2022.
Image #4 : Illustration Zhou Xiaoshu, 2022.
Image #5 : Illustration Zhou Xiaoshu, 2022.
