Bronzo Packaging · 2023
Cense of Poem Packaging per Incenso
by Wei-Hsuan Liu and Hsin-Hsuan OuYang
- A' Design Award di Bronzo 2023 in Packaging
- CLIENT: A Cense of Poem
- Estimated Number of Design Views: 11,299
- Verification code 95DA5C954B · Verify this award
Colors
About Cense of Poem Packaging per Incenso
Cense of Poem è un progetto di packaging per bastoncini d'incenso. La scatola è realizzata in acrilico con incisione laser. La scatola traslucida, con avvolgimento opaco, esprime la forma e il fluire del fumo. I colori delle scatole corrispondono ai colori dei bastoncini d'incenso contenuti all'interno. Ogni scatola presenta una grafica che si accorda alla fragranza dei bastoncini che custodisce. Le tre serie, in giallo, acquamarina e viola, rimandano rispettivamente alla virgola, alla lineetta e al punto esclamativo. Il packaging si propone di offrire un'esperienza sensoriale poetica e misteriosa.
About the A' Design Award di Bronzo
Cense of Poem Packaging per Incenso ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che Cense of Poem Packaging per Incenso sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. Cense of Poem Packaging per Incenso soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- The translucent box with matte wrapping concretizes the shape and flow of the smoke. The different colors of the boxes correspond to the various colors of the incense sticks. The specific graphic design on each type of box goes along with the features and the taste of the smells of the incense sticks inside. Overall, with this external design, we try to deliver a mysterious and poetic image.
- Dimensions & Packaging
- large 110mm*110mm*40mm
small 70mm*70mm*55mm - Tags
- Incense, Poetic, Fragrance, Package, Brand Identity
- Production Technology
- The box is made of acrylic with laser engraving.
- Design Challenge
- There are two main challenges that we have encountered. The first one is to select the elements we want to use in the products to drive the users into a specific situation while distinguishing the difference between series. And the second one is to convey and express the origin, intention, and meaning of our design to the other end through the outer packaging.
- Research
- The primary concern of our design is to conceptualize the sensory experience the users have while burning the incense. We started the research by conducting data collection and general analysis and went through the process of discussion and irritative revisions in the studio. At last, we’re able to imagine the situational atmosphere that we want users to immerse in and connect users to this abstract feeling through a combination of the presence of outer packaging and the taste of the smell.
- Inspiration
- The keyword of the design is “poetry”, in which we believe that life itself is a piece of poetry and we are all writers of our own lives. The incense itself represents the characters of the text, and the incense holder, as a counterpart, is the paper that carries the emotions which are released from the words and lines. Finally, the box binds these two materials together and makes them a complete integration. These three series in three different colors symbolize different marks that are commonly seen in our daily life. They are, comma (yellow), which means the pause and break time we always need, dash (aquamarine), which means the continuity of life, and exclamation mark (purple), which means unexpected surprise and expectation toward the upcoming future.
- Project Duration
- The project started in Taichung, Taiwan in August 2022. Completed in Taichung, Taiwan in April 2023, and exhibited in Taipei, Taiwan in May 2023.
- Operation Flow
- First, to start the journey of sensory, scan the pattern and words on the box with your eyes before opening it. Then, open the lid, place the incense holder, and take out and hold the incense sticks by hand. Finally, light up the incense sticks, immerse yourself in the misty atmosphere, and enjoy the scent with your sense of smell.
- Image Credits
- Wei-Hsuan Liu, Photographer, 2023.
Hsin-Hsiu OuYang, Photographer, 2023.
