Bronzo Accessorio · 2022

DA26 Arch Borsa

by Dash

A' Design Award di Bronzo 2022 in Accessorio
CLIENT: Dash
Estimated Number of Design Views: 25,330
Verification code 1EE8777F89 · Verify this award

Visit Site View at A' Design Award Press Release

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About DA26 Arch Borsa

DA26 Arch è una borsa compatta unisex, pensata sia per contesti informali sia formali. La borsa è dotata di tracolle intercambiabili e può essere portata a mano, a spalla o a tracolla. Una speciale tecnica costruttiva nasconde gran parte delle cuciture, offrendo superfici pulite pur mantenendo la resistenza e la durabilità delle cuciture a vista. La forma si ispira a elementi architettonici. La borsa è realizzata in pelle e tessuto twill pettinato da artigiani esperti. Le dimensioni sono 23,5 x 15,2 x 7 centimetri e il peso è di 395 grammi.

About the A' Design Award di Bronzo

DA26 Arch Borsa ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che DA26 Arch Borsa sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. DA26 Arch Borsa soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.

Press Kit

Unique Properties: A versatile, compact unisex bag with changeable straps for both casual and formal settings. Can be handheld, wear on the shoulder or across the body, the bag is designed as a universal gender item; can be worn by both men and women. The bag incorporate special technique that hides majority of stitchings for cleaner look, while still retaining the excellent strength and durability of typical stitchings.
Dimensions & Packaging: Dimensions: 23.5 x 15.2 x 7 cm
Weight: 395g
Materials: Leather & Combed Twill Fabric
Tags: DA26, Arch Bag, Bag, Leather, dash
Production Technology: DA26 Arch uses traditional leather craft combined with innovative detail design to hide majority of stitchings on the bag. The result is crisp, clean minimal surfaces while providing excellent strength and durability on par with visible stitchings. Its unique curves and crisp edge finishing also relies heavily on the expertise of skilled artisans to achieve a refined and consistent result.
Design Challenge: The primary challenges for DA26 Arch, lies in creating a universal gender design that evolves with the changing lifestyle requirement throughout the day. The key also lies in finding an ideal form factor that can offer both mobility and capacity that will make the bag practical in real life use.
Research: The research designing the DA26 Arch is centered on studying the lifestyle of specific target users. By observing 8 hand-picked users throughout their day (mixed gender, age between 18-34, living in the city and minimalist style) the designer was able to obtain an understanding of the user's lifestyle, carrying requirement, as well as style requirement as their lifestyle preference that evolves throughout the day; from commute to work and, subsequently, afterwork recreation.

A series of prototypes of Both the bag and accompanying accessories were then built and road-tested to help designer fine-tune the design, ensuring that the product is practical to use in the real world.
Inspiration: DA26 Arch bag aims to blur the line between "his" and "hers". Inspired by architectural features, the neutral form is woven seamlessly with functionality. The Arch bag is intended to be a versatile, unisex bag that adapts with user's lifestyle throughout the day; from formal workplace to smart casual look for an evening out. One bag that serves multiple looks.
Project Duration: The project began in late Mar 2021 and was subsequently completed for production in October 2021, available for retail at brick mortar stores in Bangkok and internationally online via dash. website.
Operation Flow: The bag can be opened with just one finger by simply sliding your finger between the bag and the flap to open. The bag will close itself once you let go of the enclosure. The strap can also be easily installed with dash. custom springbok system.
Patents: Trademark (2022) dash & dot co., ltd.
Image Credits: Image #1 Copyright (2022) dash & dot co., ltd.
Image #2 Copyright (2022) dash & dot co., ltd.
Image #3 Copyright (2022) dash & dot co., ltd.
Image #4 Copyright (2022) dash & dot co., ltd.
Image #5 Copyright (2022) dash & dot co., ltd.