Oro Interni · 2021
BD's Hype Tribe Interior design per uffici
- A' Design Award d'Oro 2021 in Interni
- CLIENT: DB and B Pte Ltd
- Estimated Number of Design Views: 25,018
- Verification code 3277308558 · Verify this award
Colors
About BD's Hype Tribe Interior design per uffici
Hype Tribe di BD è un progetto di interni per uffici distribuito su due piani di un edificio a Singapore. Il progetto riunisce diverse unità aziendali all'interno di un unico spazio comunitario condiviso. Un'area reception, zone caffè per il co-working e "quartieri" di lavoro sono collegati da un percorso visivo continuo. Una delle aree caffè si ispira a un ambiente all'aperto e offre un contesto tranquillo e confortevole. Pannelli acustici sospesi creano un senso di fluidità al di sopra dello spazio. Legno e vegetazione si combinano per portare elementi biofilici negli interni. L'adozione del desk sharing favorisce un utilizzo efficiente della superficie del piano.
About the A' Design Award d'Oro
BD's Hype Tribe Interior design per uffici ha vinto l'A' Design Award d'Oro, un riconoscimento immensamente prestigioso conferito a design di primissima qualità, meravigliosi e straordinari. I vincitori d'Oro sono creazioni estremamente innovative, visionarie e di un fascino abbagliante che riflettono il genio, la saggezza e l'abilità dei loro designer. Ci si aspetta che BD's Hype Tribe Interior design per uffici sia un'invenzione molto elogiata, all'avanguardia e monumentale che offre un valore senza precedenti. Questo design vincitore dell'A' Design Award d'Oro è un progetto spettacolare e rispettato che giova grandemente ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. BD's Hype Tribe Interior design per uffici crea intensi sentimenti di desiderio, risveglia la passione, incoraggia la creatività e ci affascina.
Press Kit
- Unique Properties
- A strong visual and immersive design that fuels different experiences throughout this space. From the inspiration of an Alfresco cafe that offers an ambient and cozy environment with the lingering aroma of freshly-brewed coffee to the dynamism created by the suspended acoustic panels which emulates robust flow or current. Interplay of wood and green elements that enforces biophilia inspirations.
- Tags
- Collaboration, Visual Journeys, Innovative, Tribe, Biophilic, Experiential, Thematic
- Design Challenge
- Being on a large floorplate on two separate levels, the design team focused on binding the various journeys that connected the various spaces from the main reception area to the co-working café areas and also ensuring ‘neighbourhooding’ zoning being applied at the work zones. All these spaces are designed towards supporting seamless collaboration and driving innovative spirit.
- Research
- The results of an earlier workplace study suggested that BD opt for an efficient desk sharing approach. The design team adopted this recommendation and proceeded with further development of the overall space planning and design development for BD. Serving as a regional headquarters for multiple business units, DB&B’s design team conducted numerous exploratory workshops with key stakeholders to fully understand the employee requirements such as meeting, training, storage and filing amongst others.
Once data collection is completed, the space planning began. With BD occupying levels 7 and 8 at The Strategy, it was imperative to render full vision of the proposed stacking plan and zoning to BD to clearly show department adjacencies and ultimately, mapping the various experiential journeys. - Inspiration
- Inspired by Becton Dickinson’s (‘BD’) consolidation exercise of key business units into one single floorplate, we knew we wanted to enable a blended community space, for the various tribes of BD to come together, unite and promote cohesions with one common language. This common language was articulated with a strong design language that formed the narrative for the different experiential journeys within the space.
- Project Duration
- The project started in September 2019, and was completed in March 2020 at 2 International Business Park Road, The Strategy, Singapore.
