Argento Interni · 2021
Giesinger Beerhalle Interior design di una birreria
- A' Design Award d'Argento 2021 in Interni
- CLIENT: Gul Koc Gmbh
- Estimated Number of Design Views: 19,855
- Verification code 48DB92A08F · Verify this award
Colors
About Giesinger Beerhalle Interior design di una birreria
La Giesinger Beerhalle è una birreria e uno spazio per eventi a Monaco di Baviera, in Germania. La sala principale si estende su 180 metri quadrati, ha un'altezza di 4,5 metri e ospita 160 persone. Una rete di tubi in rame corre dalle pareti della hall fino a una griglia sul soffitto della sala principale, richiamando il processo di produzione della birra. Le finestre panoramiche mettono in collegamento gli ospiti con il birrificio. Mattoni riciclati rivestono la parete del bancone, mentre bottiglie di birra riciclate sono illuminate nella hall. Un container giallo, allestito come lounge, offre privacy rispetto alla sala principale.
About the A' Design Award d'Argento
Giesinger Beerhalle Interior design di una birreria ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Giesinger Beerhalle Interior design di una birreria sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Giesinger Beerhalle Interior design di una birreria è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- The guests are guided from the entrance to the main hall by an extravagant pipe artwork. Rough-cut, solid wood tables and beer banks are arranged to create a warm, relaxed atmosphere. Panoramic windows enable the users to connect to the the brewery. A custom-made shipping container is the focal point of the pub and interrupts the space with its striking yellow color. Installed on-site and furnished with crates and a Giesinger green sofa, it acts as a lounge, providing privacy from the main hall.
- Dimensions & Packaging
- The main hall is 180 square meters with a ceiling height of 4.5M.
- Tags
- Interior, industrial style, brewery, bar
- Production Technology
- The network of copper pipes is a central feature and abstractly resembles the brewing process and activity. Starting from the walls of the double height lobby, they flow into the restroom walls and culminate as a grid on the main hall ceiling. Above which is a steel blue acoustic baffle to enhance the music quality. Recycled Giesinger beer bottles are used in the lobby outside of the main hall and inserted with lights to illuminate the G shape. Recycled bricks are cladded on the bar display wall and were locally sourced to reduce the projects carbon footprint.
- Design Challenge
- It was important to balance the industrial style and open space by creating a sense of coziness.
- Research
- Research Type: beer hall design.
Research Goal: To create an industrial-style bar with a panoramic window that enables the user to visually connect to the tall, double-height brewing tanks that are inscribed with graffiti artwork; to provide a unique ambiance in which to appreciate Giesinger beer and accommodate three different scenarios as per the design brief. - Inspiration
- Inspired by the motto, Think Global, Drink Local, the interior design concept reflects the Giesinger brand in its true industrial essence. Raw elements exposes the brewing process. Reminiscent of the Heillig Geist Kirche in Giesing, the interior walls are cladded with concrete and brick. Giesinger CI colours green, yellow, and dark blue complement the rustic finishes.
- Project Duration
- The design work started in December 2019, and the construction was completed in September 2020 in Munich, Germany.
- Operation Flow
- The bar is now the brands representation, from hosting guided tours to events. It includes an office space and a beer hall. A green elevator connects the hall to the storage area and entertains the guests with old beer moving theatrics. The multi-functional pub seats 160 people and can also host corporate events and private parties.
- Patents
- Giesinger Biermanufaktur & Spez. BraugesellschaftmbH
Branda works - Image Credits
- Roman Job, Studio für Fotodesign- Munich, Germany