Ferro Packaging · 2021
600th Anniversary Temple of Heaven L'imballaggio Di Liquori
by Jiuzhou Li
- A' Design Award di Ferro 2021 in Packaging
- CLIENT: Beijing Temple of Heaven Store
- Estimated Number of Design Views: 16,658
- Verification code 3F9F4A53AA · Verify this award
Colors
About 600th Anniversary Temple of Heaven L'imballaggio Di Liquori
Il Tempio del Cielo a Pechino, in Cina, ha una storia di 600 anni. Per questi 600 anni memorabili, è stato progettato un gruppo di spiriti bianchi commemorativi. La modalità di espressione è moderna e racchiude la tradizione. L'antico concetto cinese di "cielo rotondo e terra quadrata" si riflette bene in questo design. Tutti hanno buone aspettative, proprio come andare al tempio del cielo ad adorare Dio, speranza Ogni angolo del mondo, Stabilità e Ricchezza, Anno dopo anno, Pace per sempre.
About the A' Design Award di Ferro
600th Anniversary Temple of Heaven L'imballaggio Di Liquori ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che 600th Anniversary Temple of Heaven L'imballaggio Di Liquori sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. 600th Anniversary Temple of Heaven L'imballaggio Di Liquori è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.
Press Kit
- Unique Properties
- The Temple of Heaven in Beijing, China has a history of 600 years. For this memorable 600 years, a group of commemorative white spirits was designed.
The expression mode is modern and contains tradition. The ancient Chinese concept of "round heaven and square earth" is well reflected in this design.
Everyone has good expectations, just like going to the temple of heaven to worship god, hope" Every corner of the world, Stability and Richness, Year after year, Forever peace". - Dimensions & Packaging
- Bottle size: Width 66mm x Depth 66mm x Height 260mm
Round outer packing size: diameter 120mm x Height 300mm
Square suit: Width 200mm x Depth 200mm x Height 360mm - Tags
- product design, Liquor, Temple of Heaven, New Chinese Style, Sacrificing Heaven
- Production Technology
- Glass is used as the main body and the outer layer of the round cap at the bottle mouth is made of alloy. The color of glass bottle body uses UV printing technology. The outer packing material is a combination of paper and alloy.
- Design Challenge
- The most difficult part is how to combine the ancient traditional customs of worshipping heaven and worshiping God in China with product design, and how to make products conform to modern international aesthetics while retaining the ancient traditional elements of China.
- Research
- The design of the wine bottle breaks through the old design of most traditional Chinese liquor containers. The expression mode is modern and contains tradition. The ancient Chinese concept of "round heaven and square earth" is well reflected in this design. Climate and land are closely related to the quality of liquor.
- Inspiration
- 2020 is the 600th anniversary of the completion of the Temple of Heaven. For this important anniversary, a set of four bottles of commemorative wine was designed.
Why are they divided into four sections？Because, the temple of heaven is the place where the power of light shines strongest. Is the " heaven diagram " in the book of changes. " heaven diagram " contains four virtues: kindness, propriety, loyal and integrity. - Project Duration
- The project started in April 2019 in Beijing and finished in January 2020 in Beijing
- Operation Flow
- The packaging adopts reusable packaging, which is fixed by upper and lower alloy buckles. The upper buckle is the imperial seal of the emperor, and the lower buckle is the logo of "600th Anniversary Temple of Heaven". The outer packaging of wine can be opened by removing the two buckles respectively.
