Argento Packaging · 2020
Tang Chao Packaging per tè da viaggio
by Yongjun Chen and Huang Zhang
- A' Design Award d'Argento 2020 in Packaging
- CLIENT: Shenzhen Tangchao Tea Culture Communication Co., Ltd.
- Estimated Number of Design Views: 21,818
- Verification code 1662A6DA6D · Verify this award
Colors
About Tang Chao Packaging per tè da viaggio
Tang Chao è un progetto di packaging dedicato al tè da viaggio. La piccola scatola quadrata contiene mattonelle di tè in una forma compatta, ideale per gli spostamenti. La scatola è realizzata con una struttura a tenone e mortasa, per cui non è necessario alcun collante. Per la scatola viene impiegato il bambù, mentre per il confezionamento esterno si utilizza carta kraft, una scelta che contiene i costi e favorisce un risultato ecosostenibile. Un anello con fibbia e un cordino permettono di appendere, impugnare o trasportare la scatola. Gli angoli arrotondati possono inoltre esercitare pressione sulle zone riflesse della mano, secondo una pratica derivata dalla medicina tradizionale cinese. La scatola è riutilizzabile.
About the A' Design Award d'Argento
Tang Chao Packaging per tè da viaggio ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Tang Chao Packaging per tè da viaggio sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Tang Chao Packaging per tè da viaggio è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- 1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture. - Dimensions & Packaging
- tea box: 55*55*55mm
tea bag: 70*70*90mm - Tags
- Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
- Production Technology
- 1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept. - Design Challenge
- 1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation. - Research
- Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture. - Inspiration
- 1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept - Project Duration
- The project finished in November 2019 in Shenzhen, China
- Operation Flow
- Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
