Argento Grafica · 2020
All In One Experience Consumption L'infografica Con Gif Animata
by YuJin Jung
- A' Design Award d'Argento 2020 in Grafica
- CLIENT: BC Card
- Estimated Number of Design Views: 69,956
- Verification code A5624CDFE9 · Verify this award
Colors
About All In One Experience Consumption L'infografica Con Gif Animata
Il progetto All In One Experience Consumption è un'infografica sui Big Data che mostra informazioni come lo scopo, il tipo e il consumo dei visitatori di centri commerciali complessi. I contenuti principali sono composti da tre Insights rappresentativi derivati dall'analisi dei Big Data, e sono disposti dall'alto verso il basso secondo l'ordine di importanza. La grafica viene eseguita utilizzando tecniche isometriche e viene raggruppata utilizzando il colore rappresentativo di ciascun soggetto.
About the A' Design Award d'Argento
All In One Experience Consumption L'infografica Con Gif Animata ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che All In One Experience Consumption L'infografica Con Gif Animata sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. All In One Experience Consumption L'infografica Con Gif Animata è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- The "All In One Experience Consumption" project is a Big Data Infographic showing information such as the purpose, type, and consumption weight of visitors to complex shopping malls.
The main contents are composed of three representative Insights derived from the analysis of the Big Data, and they are arranged from top to bottom according to the order of importance. The graphics are done using isometric techniques and are grouped into using the representative color of each subject. It is designed to stimulate interest through the looks of people like toys and increase confidence by placing bar charts together. - Dimensions & Packaging
- width 850px, Format: GIF animation.
- Tags
- Infographic, GIF, Consumer Trend, Graphic, Illustration, Series, Card
- Production Technology
- I extracted keywords of consumption trends through social data analysis and set them as themes of each section.
- Design Challenge
- The challenge was to analyze the consumption trend and derive insight from what perspective. Based on the insights derived, each insight was developed with a design style that fits well.
Also, Some Challenges I faced how to convey visualizations so that people can be interested and easily understood. Gif also needed to be careful not to damage the content of the infographic. - Research
- By organizing and analyzing big data on consumption by age, region, commercial district, and channel, I have captured keywords for consumption trends and found Insight by connecting related data in various ways.
- Inspiration
- In Korea, the number of Indoor experience groups who prefer to act in the indoor space rather than the outdoor activities is increasing, so consumption in the complex shopping mall where various experiences can be done in one place is also increasing. I focused on these changes, naming keywords as All-In-One, and conceptualizing the complex shopping mall play space where we can eat, enjoy, decorate and play together in a space.
- Project Duration
- The project started in March 2017 and finished in March 2017 in the Republic of Korea.
- Operation Flow
- Through infographics using graphic design elements and moving images in Gif format, I maximized the effect of generating interest and information transmission by analyzing algorithms that can identify consumers' consumption trends by analyzing social media data. The gif form infographic on one page is easy to share, spread, and more specific to the delivery of the situation.
