Bronzo Interni · 2020
South Branch Sign Design d'interni per ristorante
by Tiao Ouyang
- A' Design Award di Bronzo 2020 in Interni
- CLIENT: Oytt Design
- Estimated Number of Design Views: 8,243
- Verification code 6BBF826318 · Verify this award
Colors
About South Branch Sign Design d'interni per ristorante
South Branch Sign è il progetto d'interni di un ristorante di una catena in stile hongkonghese a Changzhou. L'intervento si estende su una superficie complessiva di 500 metri quadrati. Materiali e colori differenti definiscono le aree funzionali, riducendo così le partizioni fisiche: la distribuzione si legge attraverso divisioni invisibili. Terrazzo, legno, pelle e specchio danno vita a una texture spaziale ricca e variegata. Linee fluide attraversano le pareti e il soffitto, mentre l'illuminazione a incasso mette in risalto i dettagli più raffinati. Il risultato è uno spazio calmo e trasparente, dalla texture essenziale e dal carattere razionale e contemporaneo.
About the A' Design Award di Bronzo
South Branch Sign Design d'interni per ristorante ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che South Branch Sign Design d'interni per ristorante sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. South Branch Sign Design d'interni per ristorante soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- In this case, the design team follows the brand's consistent concise approach, focusing on highlighting the virtual and real space and liquidity. With transparent, pure and delicate visual presentation, in a rational and fashionable style, the designers get rid of the public's inherent impression of Hong Kong-style restaurants, which is flexible and comfortable.
- Dimensions & Packaging
- The project covers a total of 500 square meters. As far as the eye can see, the smooth lines are laid out on the facade and the top, outlining the delicate texture details, and the inlaid exquisite lighting makes the texture sublimate.
- Tags
- Interior, Restaurant, Commercial, Modern, Simple, New Hong Kong Style, South Branch Sign, Fashionable
- Production Technology
- The designers uses different materials and colors to distinguish different functional areas, which reduces the physical partition in space and makes the functional layout appear in the invisible partition, and has a great sense of bulk. At the same time, it shows a simple texture in the design.
- Design Challenge
- Compared with last year's South Branch Sign Jiangyin project, although this case is more concise and low-key, its temperament is more mature and stable, just like the process of brand growth, from immature to mature, step by step, with the trend, and with the time. Here, we can not find the old Hong Kong-style noise, both the implicit tenderness of the East and the classical rhythm of the West, so compatible and new style, like the heart of Hong Kong.
- Research
- The quality and variety of products are only the basic demands of diners, while situational environment, personalization and brand aesthetics are the important factors of brand circle fans. Therefore, how to have both "authentic Hong Kong taste" and a new perspective and thinking has become the focus of space expression in this case.
- Inspiration
- This is a branch design of Hong Kong-style chain brand restaurant. The designer starts from the inner dimension of environmental construction, through in-depth thinking and combing the relationship between food and culture, fashion and tradition, and disseminates the emotional communication channel to the heart.
- Project Duration
- The project started in March 2019 in Changzhou and finished in May 2019 in Changzhou.
- Operation Flow
- With the help of terrazzo, wood, cortex and mirror, the interface between the two rooms is not only transitional extension, but also detail level, which sets off a rich and diverse spatial texture.
- Patents
- Copyrights belong to Tiao Ouyang, 2019.
- Image Credits
- Image #1: Photographer Yiwen Xu, South Branch Sign, 2019.
Image #2: Photographer Yiwen Xu, South Branch Sign, 2019.
Image #3: Photographer Yiwen Xu, South Branch Sign, 2019.
Image #4: Photographer Yiwen Xu, South Branch Sign, 2019.
Image #5: Photographer Yiwen Xu, South Branch Sign, 2019.
