Hönnunarverkið Fabrika Coffee Umbúðir eftir Eugene Wysota and Helen Trophimova er hávirt verðlaunaverk sem hlaut hin virtu 2025 A' Design Award í silfri verðlaun í keppnisflokknum Umbúðahönnun.
SilfurUmbúðir· 2025
Fabrika Coffee Umbúðir
eftir Eugene Wysota and Helen Trophimova
Viðskiptavinur: Shokoladnitsa
Handhafi A' Design Award í silfri í flokknum Umbúðir
Staðfestur verðlaunahafi
Staðfesta verðlaunastöðu fyrir #164694Hönnunin
Um Fabrika Coffee Umbúðir
Áberandi einkenni umbúðanna er útskorinn gluggi í formi kaffikvarnarblöðva merkisins. Þessi hönnunarþáttur gerir kaffibaunirnar sýnilegar og skapar einstaka sjónræna áhrif sem undirstrika náttúrulega gæði vörunnar. Vandlega útfærða litapallettan aðgreinir kaffiblandurnar og eykur aðdráttarafl umbúðanna á hillunni. Textastaðsetningin er hönnuð til að veita skýrar og hnitmiðaðar upplýsingar um brennslustig, bragðnótur og uppruna, allt á meðan hreint og einfaldlegt útlit er viðhaldið.
Viðurkenningin
Um A' Design Award í silfri
Fabrika Coffee Umbúðir vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að Fabrika Coffee Umbúðir sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. Fabrika Coffee Umbúðir er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Á bak við hönnunina
Fjölmiðlapakki
Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.
- Einstakar eiginleikar
- The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
- Stærðir og umbúðir
- The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
- Merki
- coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
- Framleiðslutækni
- The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
- Hönnunaráskorun
- The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.
- Rannsóknir
- The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.
- Innblástur
- The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
- Lengd verkefnis
- The project started in January 2022 in Moscow and was completed in May 2022
- Verkflæði
- The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
- Einkaleyfi
- Trademark by Shokoladnitsa LLC.
- Liðsmenn
- W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova - Myndheimildir
- mockups by Creatsy
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