Ings Húðvöruumbúðir eftir Jason Chan - Offesc Design

Hönnunarverkið Ings Húðvöruumbúðir eftir Jason Chan - Offesc Design er hávirt verðlaunaverk sem hlaut hin virtu 2024 A' Design Award í járni verðlaun í keppnisflokknum Umbúðahönnun.

JárnUmbúðir· 2024

Ings Húðvöruumbúðir

eftir Jason Chan - Offesc Design

Viðskiptavinur: Ings Yingshu Group

Handhafi A' Design Award í járni í flokknum Umbúðir

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Skoða hjá A' Design Award Fréttatilkynning Verðlaunamerki

Litir

Hönnunin

Um Ings Húðvöruumbúðir

Ings er umbúðahönnun sem sköpuð var fyrir línu af húðvörum. Hönnunin notar byssukúlulögun sem myndlíkingu fyrir að ná til dýpri laga húðarinnar. Byggingarfræðilegar aðferðir skapa fjölvíða framsetningu sem tjáir faglega tækni vörumerkisins. Upprunalega merkið var einfaldað þannig að lykilþættir vörumerkisins haldist skýrir yfir margar vörugerðir. Plastlausir rennilásaflutningskassar koma í stað líms, FSC-vottað hunangsseimspappír veitir höggdempun og sojablek styður niðurbrot.

Viðurkenningin

Um A' Design Award í járni

Ings Húðvöruumbúðir vann A' Design Award í járni, virta viðurkenningu sem veitt er góðum hönnunarverkum sem uppfylla þær faglegu og iðnaðarlegu kröfur sem gerðar eru til vel hannaðra sköpunarverka. Sigurvegarar í járni sýna mikla færni, mikla sérhæfingu, sérfræðiskilning og skapandi getu höfunda sinna. Þess er vænst að Ings Húðvöruumbúðir sé mjög metið, dáð og elskað sköpunarverk sem er hagnýtt og nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í járni sameinar bestu starfsvenjur greinarinnar og hefur hæfa tæknilega eiginleika tengda þekkingu og hæfileikum. Ings Húðvöruumbúðir er virt fyrir nákvæmni sína og er hannað til að veita lífsgæðabætur sem hjálpa til við að gera heiminn að betri stað.

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Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar: INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
Stærðir og umbúðir: Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g
Merki: Love Self, Nature, Real, Science, Technology
Framleiðslutækni: In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
Hönnunaráskorun: With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
Rannsóknir: After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
Innblástur: The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
Lengd verkefnis: The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
Verkflæði: The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
Myndheimildir: Photographer Ings, shanghai, 2022