Fara beint í efni
Baidu for the Elderly Farsímaforrit eftir Baidu Meux

Hönnunarverkið Baidu for the Elderly Farsímaforrit eftir Baidu Meux er hávirt verðlaunaverk sem hlaut hin virtu 2022 A' Design Award í bronsi verðlaun í keppnisflokknum Hönnun farsímatækni, forrita og hugbúnaðar.


BronsFarsími· 2022

Baidu for the Elderly Farsímaforrit

eftir Baidu Meux

Viðskiptavinur: baidumeux,Baidu Online Network Technology (Beijing) Co., Ltd

Handhafi A' Design Award í bronsi í flokknum Farsími

20,356

Litir

Hönnunin

Um Baidu for the Elderly Farsímaforrit

Baidu fyrir eldra fólk er farsímaforrit sem býður upp á efni og þjónustu fyrir eldri notendur. Forritið notar aldursvænt hönnunarkerfi með stærra letri, samræmdu efnisflæði, stækkuðum snertisvæðum og einföldu orðalagi. Allt efni er hægt að lesa eða hlusta á. Myndbönd eru með snjöllum texta. Tal- og myndaleit gerir eldri notendum kleift að leita með því að tala eða taka mynd. Talgervingur getur notað upptekin rödd fjölskyldumeðlima til að lesa texta upphátt. Forritið virkar á bæði Android- og iOS-stýrikerfum.

Viðurkenningin

Um A' Design Award í bronsi

Baidu for the Elderly Farsímaforrit vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Baidu for the Elderly Farsímaforrit sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Baidu for the Elderly Farsímaforrit fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Á bak við hönnunina

Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar
China is facing serious aging problems. Baidu App for the Elderly provides rich content and services for the elderly. It also provides a systematic, age-friendly design which is convenient for the users to read and listen contents, and use the app. In combination with different tools and AI technologies such as voice and image synthesis, the app offers abundant services for the elderly to help them enrich life, enjoy digital services, and keep up with the digital era.
Stærðir og umbúðir
Baidu App for the Elderly has a great ability to adapt to both Android and iOS systems.
Merki
UX, the Elderly, Age-friendly, AI, Online Service
Framleiðslutækni
Baidu has abundant accumulation of AI technology. Based on its AI algorithm, the app offers personalized contents that meet the elderly's interests. Videos with intelligent subtitles help the elderly acquire information easily. By voice synthesis, the elderly can record family members' voices to broadcast texts which can bring emotional companionship to them and solve dyslexia and visual fatigue. Voice and image search help them search by saying or taking photos.
Hönnunaráskorun
The biggest challenge is that there are neither related aging design standards nor apps that designed for the elderly in the industry. Therefore, after systematic research, we designed an age-friendly information structure and layout that simplify the operation of the app, which makes the elderly not only willing to use, but also can easily handle it. We also cooperated with CSIA to formulate China's first age-friendly design standard, which will be applied to more and more elderly products.
Rannsóknir
We had questionnaires and interviews to build a comprehensive understanding of demands of elderly people deeply. The elderlies are facing physiological function degradation and emotional loneliness. But the existed products only solve basic experience problems by increasing the font size and simplifying complex functions. Through the usability test and eye-tracking experiment, we designed the age-friendly design system. It is combined with AI technologies to meet emotional demands of the elderly.
Innblástur
The aging population has reached 264 million in China. However, there are few APPs are specifically designed for the elderly to meet their demands. Firstly, the elderly cannot get information and services equally because of the degradation in vision, hearing, and cognition. Secondly, they are forced to become empty nesters because the young moved to big cities for opportunities. Older people are vulnerable to loneliness. Therefore, Baidu takes social responsibility and developed the app.
Lengd verkefnis
The project started in December 2020 and debuted in China in January 2021, it is still going. The team members were based in Beijing, China.
Verkflæði
All the contents can be both read and listened. Unified feed layout and enlarged touch area enable the elderly to use the app with simple gestures. Voice input and image input methods increase user experience. Larger fonts improve dyslexia. Simpler and straightforward copywriting makes the functions easier to understand. All these systematic, elderly-oriented designs make the app easy to read, listen to, operate, and understand.
Einkaleyfi
patented.ZL201510535732.5.Baidu Online Network Technology (Beijing) Co., Ltd.2015, patented.JP6785921..Baidu Online Network Technology (Beijing) Co., Ltd.2020,patented.US10199036b2.Baidu Online Network Technology (Beijing) Co., Ltd.2019
Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd,2021
Liðsmenn
Dou Shen,Yujie Shi, Xuan Li, Xiaojun Yu, Lei Zhao, Tianci Li, Xinrui Guo, Bo Ye
Myndheimildir
Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd,2021

Kostað efni

Kannaðu umfram Designers.org

Uppgötvaðu vörur, þjónustu og tækifæri frá auglýsingaaðilum okkar.

Góð hönnun á skilið frábæra viðurkenningu

A' Design Award eru alþjóðleg, dómnefndarmetin viðurkenning fyrir góða hönnun. Taktu þátt í A' Design Award til að fá tækifæri til að öðlast leiðréttingarsöm viðurkenningu, frægð, virðingu og kynningu á verkum þínum. Tilnefndu verk þitt til A' Design Award og kepptu um hin eftirsóttu A' Design Prize verðlaun.

Tilnefna