Hönnunarverkið Labelist Cosmetics Húðvörupakki eftir Brava Design er hávirt verðlaunaverk sem hlaut hin virtu 2021 A' Design Award í bronsi verðlaun í keppnisflokknum Umbúðahönnun.
BronsUmbúðir· 2021
Labelist Cosmetics Húðvörupakki
eftir Brava Design
Viðskiptavinur: Labelist Cosmetics
Handhafi A' Design Award í bronsi í flokknum Umbúðir
Staðfestur verðlaunahafi
Staðfesta verðlaunastöðu fyrir #111621Hönnunin
Um Labelist Cosmetics Húðvörupakki
Umbúðir Labelist Cosmetics hafa verið hannaðar með hliðsjón af núverandi þróun í geiranum. Mjúkir en mjög bjartir litir hafa verið notaðir til að vekja athygli viðskiptavinar' Reynt hefur verið að aðgreina þrjú stig vörunnar: nauðsynleg, meðhöndlun og ákafur með umbúðum, lit og snertingu. Niðurstaðan hefur verið náð með því að nota mismunandi blek, lakk, pappírstegundir og áferð.
Viðurkenningin
Um A' Design Award í bronsi
Labelist Cosmetics Húðvörupakki vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Labelist Cosmetics Húðvörupakki sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Labelist Cosmetics Húðvörupakki fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Á bak við hönnunina
Fjölmiðlapakki
Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.
- Einstakar eiginleikar
- Structure, branding and packaging design for Labelist Cosmetics. They have created a new cosmetic brand following the Clear Beauty trend, which includes 9 different cosmetics. The cosmetic line is divided into 3 levels: the essential that any skin needs, the treatment ones (which are the most important for any skin) and the intensives that they do a shock treatment to the skin.
- Stærðir og umbúðir
- 60 x 36 x 106 mm
A pre-cut has been set up on one side of the pack so you can unfold the box and see the "how to use" and other information. - Merki
- cosmetics, packaging, graphic design, clean beauty, slow beauty, beauty, rejuvenating
- Framleiðslutækni
- 3-ink offset printing on graphic cardboard. A black ink with two Pantone that blend into a gradient (different in each model). Silver stamping (essential and intensive) and gold stamping for treatment. Varnish soft touch on white areas to emphasize softness Iriodin varnish in colored areas. It shines with a pearly dot and touches of glitter that make gradients stronger and more nuanced. The interior is printed in 2 inks (the same two Pantone as on the face).
- Hönnunaráskorun
- The biggest challenge was to design a new packaging for a frenetic sector, cosmetics, in which new designs come onto the market almost daily. This fact marked us from the beginning. The goal was to innovate and create an attractive design, but at the same time fulfilling the mission of the project. What was the hardest part of this design activity. Maintain the visual characteristics that the whole marketing team wanted to offer to this new cosmetic line, but with a tight printing budget.
- Rannsóknir
- In the pre-sale activation this year, this new brand has successfully captured the attention of various international distributors who want to place it on the market.
- Innblástur
- The range of colors was chosen to evoke the consumer in a healthier environment. The idea was that when the consumer saw the Hoot product, for example, an explosion of vitamins came to his or her mind. It was decided to make gradients by adding iriodin varnish to give movement to the packaging. Also, the team wanted to give a special importance to the user’s experience. That’s why they mixed the soft touch varnish, which has a soft touch, with the contrast of iriodin which has small glitter particles. The packaging contains a pre-cut that allows the consumer to see the inside without opening it completely.
- Lengd verkefnis
- The project started in July 2019 in Barcelona and finished in August 2020 in Barcelona, and it will be exhibited in sales platforms in November 2020.
- Verkflæði
- The formulas are minimalist, streamlined with pure and reliable ingredients. The additives are minimal, those necessary to guarantee the maximum effectiveness of each product. They are not tested on animals (cruelty-free) and do not contain the following ingredients considered harmful: SLS, SLES, parabens, formaldehydes, ophthalates or hydroquinone.
- Liðsmenn
- Structure & Graphic Design: Gal-la Termes
Brand Manager: Esperança Figuerola
PR Manager: Marta Rodríguez
Support Designer: Antonio Castilla - Myndheimildir
- Image #1: Martí Casanellas
Image #2: Martí Casanellas
Image #3: Martí Casanellas
Image #4: Marc Xalabarder
Image #5: Marc Xalabarder
Kostað efni
Kannaðu umfram Designers.org
Uppgötvaðu vörur, þjónustu og tækifæri frá auglýsingaaðilum okkar.
Meira til að kanna
Tengd hönnunarverk
Skoðaðu fleiri verðlaunahönnun úr sama flokki, valin eftir gæðum.
