Interview with Yunhua Cheng
Designer of the Day Interview
16 May 2024
I have been designing jewelry for 13 years now. I used to work as a jewelry designer for Chow Tai Fook, the largest jewelry company in China. The experience of working there has made me grow a lot。
I completed a 4-year undergraduate program in furniture and interior design at Jiangxi Normal University. Following graduation, I serendipitously entered the jewelry industry and embarked on my career as a jewelry designer.I think designer is a very interesting profession, which attracts me step by step. When I see excellent design works, I will hope that I can create such excellent works.
I think the theme is the most important, everything should be centered around the theme, I will do some research around the theme, and in the initial design, I prefer to use hand painting rather than computer, and after the design is completed, we will use computer rendering.
When I am inspired, I am often very excited, because I suddenly have a lot of good ideas, but when I draw on the drawings, I often feel that I cannot meet my requirements or the process is limited and I feel distressed. At this time, I need to constantly optimize, and when countless overturns and starts again, I will feel very good and happy, and you will get a sense of accomplishment when the final product is finished.
I have a wide range of hobbies. In my spare time, I like photography. I also studied fashion design。
I have registered a brand called "Jie Jing Jewelry", I hope I can design this brand well, and run it well, so that more people know it.
First of all, I like the profession of design, and then I work hard to do it, accumulate experience, learn the craft, and broaden my horizon.
Design is the same, and learning more about design in other industries may be a way to create inspiration
In the morning, I usually read a book or draw for a while to calm down, and then I will start today's work. I like drawing by hand the most, I think drawing is a happy thing.
I tend to stick to my own personal style and develop my own family of products. If I want to follow the trend, then I will study the trend first, and then find a breakthrough to do design。
I think the market is the criterion to test the commercial design, because after all, the design has to sell money, if no one pays, then the value of the design will not be reflected，So good design must be people are willing to pay。
The design is completed step by step, when I finish drawing, I will put it for a few days, and then review it again to see if it is still as good as I thought at that time, if it is not, then I may cancel it, and I will improve it step by step in the following rendering, the same goes for the process of production, and constantly adjust it.
I think it may be the design of the project, according to the direction proposed by myself, and finally preserved in the continuous cycle of building and knocking down.I think it may be the design of the project, according to the direction proposed by myself, and finally preserved in the continuous cycle of building and knocking down. For example, in the series of "Road" I am doing now, I need to think about what material I need to use to fit this series in the initial design, then I thought of Opal, and then I found a small egg noodle Opal to design, because the oval Opal is very similar to pebbles, and I also feel satisfied with the final design effect.
I think there are so many designers I like, I love Jar's design, its work combines art, craft, design and business。
I live in Shenzhen now, but I also like Shanghai very much. Shanghai is not only modern but also charming. The design there is both commercial and artistic, while Shenzhen will be more commercial and modern with a slightly lighter sense of art. I love music, it can bring your emotions and let you change the mood of the design. There is design everywhere in our life, without design there would be no city today。
At the moment I am working alone and I would like to have an operating partner so I can have more time to work on my own product. A good designer should be all-around, understand design, understand products, understand customer psychology, grasp their own brand tone.
For customers, in addition to products, we may also provide knowledge about jewelry science, so that customers have a deep understanding of jewelry. We can provide job opportunities for new designers after we grow up in the later stage, and we are also doing some public welfare.
First of all, competition is an opportunity to prove one's ability. Participating in the competition is not only a chance to prove oneself, but also a very good opportunity to do one's own work. Winning the prize is actually an exposure to oneself and the product, so I think designers should try to participate in design competitions。
Design Legend Interview
16 May 2024
I completed a 4-year undergraduate program in furniture and interior design at Jiangxi Normal University. Following graduation, I serendipitously entered the jewelry industry and embarked on my career as a jewelry designer.
I think designer is a very interesting profession, which attracts me step by step. When I see excellent design works, I will hope that I can create such excellent works.
I choose.
What I do is jewelry design, I hope I can design some jewelry with my own style for people to choose.
First of all, I like the profession of design, and then I work hard to do it, accumulate experience, learn the craft, and broaden my horizon.
I think a good designer can make works that impress others, and a great designer can change people's lives or ideas.
I think it might be The Times, the technology. Good design should be known to the public.
Good design should be able to facilitate people's life, rather than mere appearance, good design can change our living habits and even lifestyle.
I want to design furniture。
Build my brand.
First of all, I think it is to throw away the constraints of rules and regulations, and boldly draw down the ideas in the brain, and then constantly consider and revise them. Finally, the very important point is the advice of craftsmen.
Guanzhong Wu,Jeanne Toussaint,Jean Schlumberger,Wallace Chan
Jeanne Toussaint's's cheetah collection。I think the first feeling of cheetah is very in line with their own, wild but gentle, and secondly the design shape of cheetah is also very good-looking.
I don't think so for the time being. The "Cheers" in this competition I think is more representative of me.
Relax yourself and keep learning.
Maybe a teacher.
My mother.
In addition to telling others the story behind the design through text or language in offline stores and exhibitions, designers can also show their works online and in magazines.
A collection I am currently designing is about the road of life, inspired by the cobblestone pavement of Chinese gardens, reflecting the different stages of our lives through the combination of pearls and Opal.
Create my own brand, do my own DNA but can make people like the product.
To carry forward the Oriental culture.
Good design has a better appearance and more practical functions, which can make the society more convenient and comfortable
Make possible what others find impossible.
When I was designing in the company, I designed a insert. Finally, the company perfected the insert design and patented it.
In addition to having more good designs, hopefully there will be more opportunities for those good designs to be seen.
60-90 days
I'll start with research.
Refine the intricate and commence with the conclusion
I think design is a collection of trends
Better implementation design.
Photoshop，Coreldraw,Ipad
Will have an impact
Chinese history,Chinese pattern
By constantly creating new works and building brands.
Top jewelry designer, artist, founder of jewelry brand
Focus on one thing for 2 hours and I reward myself with exercise
A thousand years from now, people may be able to live a long life, transportation will be very convenient, we can achieve a day to travel to space,
Where to see more of our work
Designer Interview
16 May 2024
When I was young, I liked to observe beautiful things, besides clothes and shoes, I also liked to see beautiful scenery. Maybe this is the seed of art buried in my heart. When I was in primary school, my art teacher found that I had a talent for painting, so he took me to take part in a painting competition, and I really won a prize. When I was in high school, my mother sent me to learn art, and I entered the world of painting step by step. In college, I formally began to learn design, but in college, I studied furniture and interior design, but after graduation, I joined a jewelry company. I could not resist the charm of jewelry at all. From then on, I hope to become an excellent jewelry designer.
My company, Yunsheng Jewelry Co., LTD., is named after me and my husband, and I named my brand Borrow View because jewelry is like a view on our body, through which we can better understand the wearer. My company is located in Shenzhen, China, which is a modern metropolis. I hope to borrow jewelry that can bring fashion but still rich in Chinese culture to working women.
In my opinion, good design is firstly functional, it can solve some problems of human beings, and it can bring convenience to human beings. Secondly, it is beautiful, and people can't help touching and owning it. Finally, it has its own story, which makes you want to listen to it.
I like things that are unique and look cool, and I think there's something magical about this design.
I like the armchairs of Ming Dynasty very much.
It's a pair of hand-woven emerald earrings。
At night, when it's quiet
I will pay more attention to the integrity of the design, whether it is the front or the back it is the details of the design.
I get excited when I have an inspiration, but after the excitement, I need to think about how to achieve it step by step, and sometimes this process can be very long.
Be very excited.
Everything to do with it, the people who designed it, and the people who bought it
Function, appearance, integrity.
We have a responsibility to do more useful design and beautiful design, and as the earth's environment deteriorates, it is also very necessary to make materials reusable in design.
I think with the development of AI technology, the development of design industry will enter a new stage, designers can better design through the application of AI, and of course, designers are also facing greater challenges. In my opinion, we still need to follow the people-oriented principle and change our lives through design innovation.
December 2023 in Hong Kong, the next look abroad.
Cheers is a brooch endowed with happiness. It is inspired by the bubbles that keep popping up in the wine glass when people celebrate the toast. Looking at the slowly rising bubbles, it looks like people dancing. Things that can be celebrated in life are as small as rising. From getting a salary increase to giving birth to a child, each wine glass represents a happy event, big or small. I hope that in this society where the pressure is increasing, the wearer can recall every happy moment of his own by looking at this brooch.
I think my design style may be more neo-Chinese, it is still the interpretation of Chinese culture, but I will use more modern methods to express. The charm of Chinese culture makes me want to continue to explore this style. Chinese style has a kind of grand but relaxed magic, and I hope I can interpret it with a younger method. I prefer pearls, so I use a lot of pearls in my work, and I'm also partial to Opal, so there may always be a combination of them in my work. I will first explore the theme I want to express, and then do further research through this theme, and then design and select it.
Yes, China has a very long history and culture, and these will be my inspiration for design. Chinese design is now developing in a better and better direction. I think the space for designers is actually very large, but the public does not pay much for the value of design at present.
Sometimes I will do some product design for the company, the company hired me to help them design a theme series they need, I will design for them, and then print out the version, the company to do marketing.
Sofa, bookcase, end table, table, chair
In the morning, I usually deal with work first, and in the afternoon, when I am busy, I will also be at the company. When I am not too busy, I will go out to exercise, see exhibitions, and hang out. I accompany my children to study in the evening
With my current experience, I encourage young designers to try different types of design, in the process to find their favorite and suitable for long-term development, and then gradually form their own design style, they can also participate in some international competitions, because this process is actually a good opportunity to play freely and design their own works.
As a designer, you may come into contact with a lot of various aspects of beauty, for example, I often encounter exquisite jewelry that brings me great joy, however, being a designer also entails significant challenges, and you need to learn a lot of things, requiring extensive knowledge in areas such as process materials, cost control, you also need to understand the psychology of customers and some business knowledge. This is a very big challenge for us.
I think it is the skill of sketch, because we need to express the ideas in our minds and we need to draw by hand.
Photoshop，Coreldraw ,Pintrest, some art books.
Give yourself a time schedule, list the weekly tasks, and then arrange daily tasks according to the weekly tasks, and finally implement it.
I think normal looks like 45-60 days
I think it was working as a jewelry designer in Chow Tai Fook, where I was exposed to different types of projects, which allowed me to grow up quickly.
To slowly operate the brand, further develop their own products, and then bring it to the market.
At present, it is developed and designed by myself。
Recently, I have been designing a series, which is inspired by the cobblestone road of Chinese garden, and combines pearls and Opal to make a series of design. Through the shape of different roads, we express the different life stages of each of us.
You can search in the small red book and wechat public account to “借景珠宝“。
Interview about Cheers Brooch Grand Interview