Interview with Salvatore Solito

The brand giosolitodesign is direct, pure, essential as the children can be. It groups objects rethought in shape and size that surprise, despite being accessible and multifuncional.

Design it's a perfect tool to tranform emotion into real objects.

most of all furnishings, furniture.

it's very difficult to classify a design, it's a very personal feeling.

proposal for indoor and outdoor planters for hotel furniture company

natural materials like wood, canvas, leather, glass.

I have not a special moment, I think I do my best when I 'm very happy.

I'm so focused on my action that, sincerely, I'm not able to tell more.

satisfaction, it's the right word.

successful? if it transmits harmony and emotion.

I don't know exactly, I consider a good design if it astonish me immediatly, for me it's difficult to classify a design, it's extremely personal.

from my point of view the responsability of a designer it's to be one step ahead, in order to understand the future necessity for a better world in aesthetic and functional aspect.

Today more than in the past, designers have to balance their work with the economic necessity of the companies, leaving really free to fly only few " concept designers ". In the future I see more technology and more functionality every object will be multipurpose.

End 2011, Cremona, Yep, young designer exposition, probably on summer 2012 in tuscany... keep in touch for news...

Most of inspiration become from my daughter, emotions feed my creativity.

I can say my design can be called "emotional ", my approach to design it's instinctive.

Italy, Tuscany, Maremma. I think it's easier to design if the beauty it's all around you. As my country it's well known for design, fashion and style, it's difficult to emerge, the economical period doesn't help...

I like to follow all the process from first sketch to the final product, I think I can add something during all phases, merging creativity with the production necessities.

The designer, from my point of you, have to be chosen by his capacity to design the object finding the fulfilling emotion of final customer, keeping in mind company inputs.

The idea? everything and everywhere, from life, day by day, in the bathroom, looking at the sky. The best Idea it's the simplest, borns from reality, from humble seeing of the little things. The design? before by pencil and very quick, then watercolors, paints, autocad 2D, 3D,.. perfect, now the proyotype.

Pisolò bed by Denis Santachiara; Sottiletto, bed by Burtsher & Bertolini; Chopstick and Juicy by Philippe Starck; Small Dogs, toys, by me.

There is no day like other one, it depends, expecially how I wake up!

I'm a joung designer, have you any suggestions for me?

Now I'm having fun, for the positive things, I hope to discover them soon.

Don't have conventional schemes.

be able to find semplicity.

pencil, paint, cad software, photos.

I can't manage it, when I start designing normally I don't mind if it is night or day.

about 1 month then depends on the client necessity, normally I would like to close project after 2 reviews.

how can you think of these things?

always the next one

private people, automotive and furnishing PMI.

I discover that toys for me it's the best way to express totally my creativity. Why? because I feel the pleasure of the kids when interact with my products.

My aim it's to meet companies who have the same vision on design, giving me the possibility to realize my efforts and ideas.

Till now I produced alone, but I don't regret to merge my opinions with others.

I'm focusing on chairs in this period, using the same technique, starting from 2d and arriving to 3d multiplying shapes. Other solutions will be shown in my internet site.

through my studio internet site, www.giosolitodesign.com - info@giosolitodesign.com