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Interview with Mana Khaloo

Passionate and creative silversmith and jewelry designer with more than a decade of academic background in Graphic and Jewelry design, Mana Khaloo is the owner of “Mana Khaloo” brand that was…

Interview about Lotus Date Recorder Pendant Design Interview

Design Legend Interview

2 January 2023

1-She has always been interested in artistic works and art in general. That’s why she decided to go to vocational school after middle school. There she studied Graphic design and graduated with significant achievements, from the Art and Architecture faculty of Shiraz University, in Graphic Design. However, as she was knee-deep into creating artifacts with her own hands rather than computerizing them, she started creating handicrafts, such as stencil print (on scarves and cushions sewn by herself), candle making, knitting, weaving leather accessories, etc.
Gaining different experiences with handicrafts, she learned she was fond of making jewelry, so she took several courses in goldsmith and jewelry making. Finally, she took a goldsmith technical and vocational skill certificate along with a jewelry design handicraft degree in 2019. She managed to establish her own brand and successfully started the business. Now she has regular and new customers from around the world.

She always wanted to create her own designs, so she became an entrepreneur in 2018 and made her own business and brand from scratch. She built her workshop, in her hometown.

She has always wanted to be an artist, and fortunately, her parents didn’t force her to follow the family business.

Artistic silver jewelry. She’s more into designing high-class jewel necklaces.

Practice, practice, and practice.

Having enough attitude and aptitude are needed to be a good designer, however turning into a great designer needs a great amount of patience, perseverance, and knowledge.

Being artistically elegant and eye-catching at the first sight.

One of the characteristics of a good design is being timeless, that is why a great design will always be distinguished.

She would design a necklace for her loved ones.

Hashieh collection is one of her in-hand projects, related to Persian carpet motives that can be a collection of golden rings and other accessories.

a lot of creativity, tones of persistence, and resistance with a dash of support.

American artist, Daniel Arsham.

Daniel Arsham collection cooperating with Dior and Tiffany.

Evidentially the Lotus date recorder that had been submitted for A design award. The concept of being part of her Persian cultural heritage and the functionality of the pendant.

Following great designers and researching their methods led to improving her creativity and skillfulness.

Art being the main part of her life, she would be an art critical writer.

The design has to be both beautiful and problem-solver at the same time.

Her parents.

Her creativity, perseverance, and family's financial support.

Jewelry design in Iran is a male-dominated field, and overcoming all the obstacles helped her become a great designer.

Every piece of design has its own way of presenting, it depends on the piece and should be presented in the best way possible.

Since Iranian women are dealing with the first female running protest for their freedom, her next collection (Woman Iran Freedom), inspired by Woman - Life - Freedom

To have her picture on the cover of Vogue magazine as the best high-class jewelry designer.

To be their voice and reflect their life in all the designs.

Since art and design come from the heart of the artist they can bring people's souls together.

As answered before, Since Iranian women are dealing with the first female running protest for their freedom, her next collection (Woman Iran Freedom), inspired by Woman - Life - Freedom

Lotus date recorder, because it has the most functionality as jewelry.

Trusting more on young artists and being a gender-neutral environment.

Into the field of wearable technology such as Airpods.

It depends on the depth of the concept chosen for the design.

Sketching on paper.

No What Ifs.

If the designer is high-class and well-known, they set the trend. Otherwise, designers follow the trends. She hopes one day she will be the designer establishing new trends.

as time goes by, technology plays a bigger role in every aspect of our life, designing included. In this specific area, technology helps to see the piece in the life-like 3D models before the creation.

As for the software, she uses illustrator, photoshop, and matrix. Since all her works are handmade, she uses quite a lot of goldsmith tools such hand saw, rolling machine, smith, magnet machine, etc. she also searches among historic books and art books.

Having access to the variety of stones in Iran, her design employs color by using different materials.

What the story behind them is.

At the first glance, appreciate the beauty of the work, and after that try to learn from it and understand the meaning behind it.

A person who shares the same point of view toward designing and work.

Persians: The Age of the Great Kings

practice, practice, and practice.

Farah Pahlavi, Queen, and Empress of Iran

Color: Red. Place: Sistine Chapel, Vaticane Musem. Food: Persin Food. Season: Fall. Thing: Mobile phone. Brand: Harry Winston.

She talks to her fellow designers about new ideas and trends worldwide. She watches a lot of motivational videos and listens to podcasts. Sometimes she seeks out inspiration in art galleries, museum exhibitions, and so on. Although award-winning designers have been a huge inspiration to her, especially the A'Desgin Award.

Her parents' stories of her childhood, always start with her deep curiosity and building new objects from reusable materials in hand.

unfortunately, what going on around the world in recent years, especially in her country Iran, has made her less optimistic. However, she wishes with all her heart a world full of peace and love.

Being a female entrepreneur in the field of design in Iran has so many obstacles and a hard way to pass. She hopes this can be seen through her works by her audiences and fans.

Designer Interview

1 January 2023

She has always been interested in artistic works and art in general. That’s why she decided to go to vocational school after middle school. There she studied Graphic design and graduated with significant achievements, from the Art and Architecture faculty of Shiraz University, in Graphic Design. However, as she was knee-deep into creating artifacts with her own hands rather than computerizing them, she started creating handicrafts, such as stencil print (on scarves and cushions sewn by herself), candle making, knitting, weaving leather accessories, etc.
Gaining different experiences with handicrafts, she learned she was fond of making jewelry, so she took several courses in goldsmith and jewelry making. Finally, she took a goldsmith technical and vocational skill certificate along with a jewelry design handicraft degree in 2019. She managed to establish her own brand and successfully started the business. Now she has regular and new customers from around the world.

She always wanted to create her own designs, so she became an entrepreneur in 2018 and made her own business and brand from scratch. She built her workshop, in her hometown.

It is the means of making her dreams come true. It gives her the power of innovation.

Magnificent pieces of jewelry like Harry Winston’s works.

She’s really into making stunning necklaces as it is a symbol of personality and beauty for any person.

The first designed piece was a collar made of black oxide sterling silver, based on the Persian ancient carpet motives.

exponential experience with different materials, working with silver is her favorite one.

In the peace and quiet of night when the world is asleep.

Although every project is different from one another, after the process of creating, being functional and practical is the most important to her when she’s designing.

Feeling so excited that she would lose track of time.

As a designer, every little appreciation feels like an accomplishment, mostly when her customer is happy and loves the work.

Having an eye-catching beauty at first sight and being practical.

the beauty and the concept behind each piece, which is a way to the designer's creative mind.

As a successful female entrepreneur, helping to promote cultural and aesthetic awareness.

Classical art is being replaced with modern, abstract art and relies more on IT than always.

- International Gold and Jewelry Exhibition, SHIRAZ/IRAN
She’s going to have her next exhibition As soon as she can complete her new collection about WOMAN LIFE FREEDOM.

Being fascinated and inspired by the ancient symbols and patterns of Persian art she tries to improve her creativity by studying and examining all works of art and combining them with modern art.

She describes her design style as simple as her fantasies.

She is based in Shiraz, the cultural capital of Iran. the great historical background of her country has definitely inspired her with beautiful ancient patterns and symbols. At the same time, unfortunately, she faces a lot of problems when trying to study foreign arts and new ideas due to internet access deprivation.

She’s self-employed and doesn't work for any companies yet. Although her collections had been represented by creditable galleries in the capital city.

It is the design that sells the designer, however, knowledge and experience are very important factors.

Searching and sketching and figuring out the ups and downs of the process of creating.

- Sitting leather lounge set designed by Dorsa LTD
- College artifact created by herself

She has a busy lifestyle. Studying, designing, creating, photography, and taking care of her business social media, and customers are only a part of her busy day. Of course, doing the house chores and running the errands can not be ignored.

Try to be creative and original and avoid copying others' ideas.

for a designer, money is always an obstacle, but getting positive feedback for your work is a pleasure.

Doing a lot of research to keep the originality of your designs.

Knowing how to sketch.

As for the software, she uses illustrator, photoshop, and matrix. Since all her works are handmade, she uses quite a lot of goldsmith tools such as handsaw, rolling machine, smith, magnet machine, etc. she also searches among historic books and art books.

To tell you the truth she sometimes has to sacrifice her personal life to allocate enough time to design and create.

It depends on what kind of project it is.

Do you really get enough sleep?

Establishing her own business and facing all the challenges to work in a male-dominated field.

her customers started from family and friends and expanded internationally as the work grows.

Jewelry designing, as it was the most attractive field since she started her path.

She’s quite ambitious and doing her best to be recognized internationally as a most skilled jewelry designer, by taking part and winning in more international design competitions.

She develops her designs herself at the same time she is always helpful in teamwork.

She’s working on a collection Hashieh which is inspired by Persian carpet patterns.

They can send her an email at Anabellz.design@gmail.com or contact her via the Instagram page Anabell_jewelry_ or check her site Anabelljewelry.com
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