Interview with Heloise Rajkumari
Heloise Rajkumari is a London-based product and architectural designer. Nature-inspired distinctive forms and features characterize her designs, focusing primarily on ergonomics and user experiences.
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Designer Interview
20 October 2016
I have Bachelor's Degree in Architecture from National Institute of Technology, Raipur, India and also attended Indian Institute of Science, Bangalore, India and earned Master of Design in Product Design and Manufacturing.
A creation for better experience.
Furniture and lifestyle products
My most favourite design is my "Humming Tree" Dining Table. It is a fusion of floor vase and dining table for holding human sized arrangement of dry flowers, tree branches, etc. The design aims to bring the diners close to nature and help them reduce negative feelings of exhausted city life.
Dining Table set.
When I get inspired by something that I see.
Functionality, aesthetics and ergonomics, its value to the target market.
A design is successful when you know the real needs of the target market and when your designs deliver them.
The design intent of the designer and whether it has been delivered or not.
I believe designers can change the world and the way we live and how we react to the environment. Designers can change the way people think and do activities.
Design is always evolving for better life and perfection of creation. I feel the future will be more of intelligent products.
I get inspired mostly from Nature. Some of my sources of inspiration are leaves, rocks, water flowers and organic forms.
My style is contemporary and minimal. I like designs which have least elements, for example a mono-bloc design or may be two to three elements. My designs are mostly characterised with few elements, bold colours and organic form.
Imphal, Manipur, India. Yes I feel that the cultural heritage and vegetations affect my designs since i get my inspirations mostly from what I see around.
My design process starts with research and finding the key problems and the needs of the target market. Then, I start developing ideas by taking inspirations from various things. I like sketching, so I sketch till I get what I am looking for. Then detail out, carry out simulation and make a mock up or a prototype for visualization and testing. And make changes wherever necessary for the final design.
Sofa, Tables, Lamps, Jugs, Vases
Innovate and become a trend setter.
Being a Designer, I can create what I want. I don't see any negative.
Uniqueness
Sketching, keen observer, listener
I use pencil colours, markers, fine liners while I sketch. Software such as solidworks, alias automotive design, keyshot, Ansys, 3Ds Max, Adobe Illustrator, Adobe Photoshop are used. For mock ups, I use mostly card board, thermocol, foam boards.
3-4 months
Furniture and lifestyle products. They are the products which one cannot avoid in any case. So I want to give users a new experience with features that excites them.
I planning for a start-up company.
I develop my designs myself.
Through email.