Interview with Hee soo Son
My name is Heesoo Son. I am learning design at Sungshin Women's University, and I mainly deal with brands and motion.
Designer Interview
19 December 2019
In fact, when I was young, my dream was to be an inventor. But as I grew older, I realized that what I wanted was more in touch with the design, and I became more interested in visual design, so I think I've come so far.
I am still a student so I do not belong to any company or studio.
an element that can be added to everything and made more beautiful and meaningful.
Recently, I feel most interesting and my favorite design is brand design.
My favorite design is nothing else. Generally, I like a 'reasonable' design that fits the situation and meaning and fits the target.
I remember making the logo of the logistics company called 'Fresh Solutions' was the first attempt to design for the company.
I prefer online media as I work on design.
Creative moments can be divided into the first moment when you suddenly see something and the second time when all the research is done and you find a logical moment where you find a valid design.
It seems important not only is aesthetic, but also whether the process to which this design comes out is reasonable.
I think it's similar to solving a quiz.
I haven't had much experience yet, so I think I've been puzzled.
a thorough pre-survey and understanding of the situation
Whether the design matches the background and the output of the design
To make it easy for people to read even if it is a manual It reminds me of the saying 'consideration and Empathy'
I think there will be more design that combines technology.
Because I am still a student, the project exhibition that I did at school was the last exhibition. The next exhibition is not yet ready.
I don't think there's a definite source of inspiration.
Reasonably organized design. I always care about the validity of the design.
I live in South Korea. I think I have come to learn the beauty of moderation and try to reflect it in design from the simple yet diverse lifestyle and architectural style of South Korea.
We find a way to draw from what they ask and the data survey.
I think it would be better to pick someone who understands what the company is asking for and what direction the company is pursuing.
Based on an overall survey of the goals to be designed, I choose factors to design and solve them in a story.
Instead of pursuing aesthetic, think about the goal of design and try to solve the inconvenience or design it so that it can lead in a better
The good thing is that design can change the world to be beautiful or useful, and the bad thing is that you have to be sensitive and think a lot more because you have to be able to capture things that other people overlook.
To judge rationally and design emotionally
deductive reasoning
I mostly use adobe programs
It is not a desirable method, but I spend the next day taking a good rest after staying up all night when I concentrate on my work.
vary from time to time
I think I hear a lot of questions about what is the most beautiful design and what is the most wrong design.
Recently, I think it was the most important that I worked as an intern in the design department of a company for six months.
vary from time to time
Sometimes motion graphics, sometimes brand design feels fun.
Now that I am still a student, I want to study both foreign languages and design in order to increase my chances for the future.
I both does. because It has the advantage of working as a team and only possible when working as a person.
I think e-mail is the most convenient way. (heesoo100@naver.com)