Interview with Gianpietro Tonetti

Mine is a small structure, are a centralist and I find it hard to delegate. Prefer personally follow each step of the project and assist the Client in the final choices.

All, over the years I have designed products in various commercial sectors.
I do not have a preference, I like to bring the design in every field.

The last one, because that's what sums up the experiences (and mistakes to avoid) of the above.

Furnishings, since, first to live with design, many years pass, I had to support the work of interior designer. In doing so I had also the opportunity to meet companies, to which present my projects.

All, I like range over and bring my experiences from an industry sector to another.

During the night, all my projects are born at night.

On its feasibility! I do not like the concept ends in themselves, since the first line that I draw, I have to be sure that the product is feasible.

Completely indescribable, pure pleasure!

The dream come true!

The market! After 35 years of work I have not yet figured out!

The design is "form-function", must comply with this equation!

Huge, the consumer absorbs what the market offers. The designers have a duty to offer sustainable products. Know the technologies and materials, and be propositive towards manufacturing companies.

In my opinion it is "devolving" from the point of view of content and evolving in terms of technology. Soon we will see the massive popularization of 3D printing, which will bring a revolution in the habits and customs of all.

Salone del Mobile in Milan
Canton Fair

Anything can be a source of inspiration, from nature to everyday life.
It is very important to know the past if you want to build a future.

Do not think I have a unique style or a style coded.
My projects have the presumption to fit the reality of technical and commercial of the Customer .

The first step is always the study of the production processes of the company and the markets in which you want to refer.

In perfect synergy.

Definitely the achievements and capabilities of formal synthesis.

The project is a continuous, and at times unconscious, mental processing.
At one point, "I see" in front of me the solution and give life to the product.

The last 5!

Wake up at 10.00 am, email from 10.30 am to 12.00 pm, afternoon visits to customers and / or suppliers, 20.00 pm dinner, 22.00 up to 4-5,00 o'clock in the morning in study design.

Using eco-friendly materials that are innovative and respect the environment, which optimize the production processes and are easy to understand and use for the final customer.

The positive aspect is that it is the best job in the world.
The negative is that, many times, you need to be able to make compromises.

Design is exactly that when it expresses the synthesis of form for the function it is intended to carry out, after a production process which is correct and respects the rules, so that it can have a fair market price.

n my opinion, the profession and figure of the designer today, as far as product design is concerned, must be a union between an expert in marketing and a keen connoisseur of the new technologies and production processes, as well as, obviously having great skills in synthesis!

A 3D CAD, a rendering program, a good editor program.

More knowledge you have and the less time it takes to design.
In any case, the nights are long!.

It depends too much from the project that you have to deal with, there are no predetermined time.

How much does it cost?

They are all important, every time we create an object!

Small and Medium Industry

Everything, I have no preference.
Let me design and are the happiest person in the world!

We are working on several projects in different fields.

I make the the project, my collaborators in the study develops at the level of images, and final presentations.

I'll talk when I have made

Via email, phone or skype