Interview with Farshad Saffari Ghandehari
Designer Interview
5 May 2020
Yes! When I was 10 I decided to study Industrial Design to be able to be a transportation designer but when I started studying industrial design, I planned to be a Product and Experience Designer.
We are 3 designers with a specialty in product and experience design. We focus on the users and their way of thinking about products and we try to reinvent that product according to the exact needs of the user.
Life! It is really everything...
I like product and experience design, mostly about smart products. But this smart does not just relate to electronics and IoT, it is also about smart materials and products which are designed to enhance the user's experience.
I really like IoT and Artificial Intelligence!
It depends on the situation but maybe from midnight to 3 A.M.
User is the core of everything and how they think and feel about their needs and surroundings.
Empathy, Teamwork, High general information about almost everything.
The projects that involve cutting edge technologies and they can be new and effective tools for everyone in the near future.
I really love teamwork and when I work in teams I am much more productive and useful.
design@farshad-saffari.com or farshad.saffari@mail.polimi.it