Interview with Elinn Fang
A differentiated spirit from a young age, jewellery artist Elinn Fang accepted the wanderings of her unconscious as the wellspring of her imagination.
Designer Interview
3 August 2025
Growing up as a child I had always been inspired by lines, shapes and textures ; i was then a big fan of beading necklaces. I was constantly immersed in my own realm, isolated from the outside world. My parents were creative and my mother in particular upheld an aesthetic that was quite ahead of her time and was very gifted artistically. At the age of 12 years old, I Accompanied my mother to a high-jewellery exhibition filled with masterpieces by the jewellery mansion VanCleef & Arpels. I knew there and then that was going to be my lifelong passion, and I haven’t been able to look away since.
Bijoux d’Elinn was founded in 2018 in England and followed me to Shanghai, China - where home is for me. The Atelier mostly works with private clients and companies in the co-creation of bespoke fine jewellery pieces to the highest standards that are truly one of a kind.
Design is a way of life that can shift many. It is a force that is utterly transformative to everyone.
I very much like to work closely with clients and have been entrust with a lot of creative freedom that allows the work to be formed in the most natural and unclipped way. When the design transcends us as solitary beings and almost creates a sense of unity in itself, it’s a truly magical experience.
I honestly don’t think I have a favourite. They are all a fragment of me that once was and a reflection of that time. I am my art.
A tea-knife for a eco-water-solution enterprise.
My favourite material is certainly metal. Gold / titanium / silver / aluminium - they each have their own unique qualities and manner and has in time became my best friends.
At night. In nature. Away from noises.
Creativity / visual cues / wearability / functionality / novice / physical quality & more… It has to be a well-balanced.
A flow. A deep dive.
It can be a very mixed experience. At times as if a child has been born with hardship. A sense of relief. A euphoric feeling.
If it lives up to your own goals and standards.
Overall I look at whether or not it’s a fresh idea and how well it has been realised.
Sustainability Should always be in the minds of designers. True environmental changes can only happen only when It had been considered before the birth of the design, rather than after the production.
Even though it is going in the right direction, I feel a stagnate energy in the design field as we have been struggling to come up with fresh ideas to catch up with the Speed of the world now.
Goldsmith Hall, London, Uk
Nature and meditation are my two strongest sources of inspiration. Neither is definitive, either has endless possibilities.
Modern minimal art deco with a hint of romance. Full of details. Element of surprise. Pioneering in engineering.
I spent my life between China and Europe in the past two decades. Both Weston and eastern aesthetics influenced to me greatly and thus I was able to formed my own aesthetic - which is a co-op version of the two, a dance between ancient architectures, culture symbols and signature styles.
On a case by case basis.
Communication and visual compatibility.
Staying curious.
Curiosity and time management.
It really depends. It can take as little as 4 weeks and as long as 24 months.
I work with a team of expert technicians and artisans that are the best of the field.
Via email or instagram account: e.y.fang@icloud.com
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