Interview with Anna Strupinskaya Anastasiya Kokoreva

I started studio in 2013, then I made my first product Lampslamp for 100% Design London Festival.
My studio motto is "Design as an Art", we try to perceive each project as art and to input a strong concept behind it, overwise design makes no sense. The world is full of things, so we should try to avoid making useless stuff.

Design is looking deeper into things, design is curious, design is invention, creation and art.
Nowadays the border between asrt and design is so much blurred, that it`s hard to say what is design and waht is art. So I think we should except this and do design as deep as we would do arts.

I like furniture, all kinds of it, especially lighting, and sanitary goods.
But still we do amny differebt kinds of design, including interior that I really like to do as well

My favourite of my studio works? - well, I think it`s yet to come, as always, the best piece is that you are doing at the moment.

Was really long ago. Can`t remember)))

We work with absolutely different materials and technologies, this makes our studio more interesting to work with.
I like pouring materials like silicone, concrete, polyuretane, epoxy resin e tc.
I started like 3D printing recently, it`s amazing how fast you can get a sample or a final product.

Almost any time, if I`m not tired and if my head is full of garbage.
I like to design on holidays, weekends, when my brain is relaxed. But I can solve design problems anywhere.

On all. I don`t think there should be some aspects that you focus more then others.
Probably design development is the most difficult stage.
Inventing a design and making a concept is the most interesting, and then the hard work starts, many product designers try to skip it, but it leads to a weak design in the end. I try to make the most out of it, to let the design work it`s best and it takes a lot of time. But the end results are good enought.

Joy, happiness - this is the best job of all times!

I feel relieved, cause before that I`m usually worried will it get good if something may ruin the design at any stage.

Good bench-merking, stategy and analysis before design. Then strong concept, UPS and great design development and product development and quality control. Any of this missing - design is unsuccessfull.

When design is good it`s clear to me from the firat glance. Sometimes you have to look deeper into design to understand the concept behind it.

Designer is responsible for the new products that we have our planet Earth. We have to be conciuos about that, making recycling projects, take about the reworking, upcycling of materials, owervise we don`t know how our children will live.

Design is getting more technological, it goes more to applets and virtual stuff, Iphones etc.
We are living in a mobile era and it`s only developing. The design is getting more simple and minimal in general.
In graphic design more attention now is paid to fonts, especially web fonts and unusual layout witjout grid.
The design is getting more digital in general. More people learn UI UX design and work in this field, before peopledidn`t know what is it.

My last exhibition was in Krasnodar (Russia) in the end of march-begginig of april 2017, just recently.
I took part in the Design Desant of russian product designers club.
The next exhibition will be in may 201-21 at Seasons Magazine Market in Moscow.

Well, it can come from anywhere, like when you`re asleep.
I like being inspired by nature, architecture, art, graphic and fashion design, interior design. Most of all I think travelling gives lots of inspiration especially exotic places, like Asia, India, Indonesia etc.

My design style is conceptual, inventive and artistic. I like working with different materilas and invent different designs that never existed before. My design goes deeper into thinking, but also into didigtal modelling and development.

I live in Russia. Of course it influences what I do.
Proses are that we are living in huge and fast living and growing country, everything happens and changes fast in here.
So it makes us work hard and fast. I trully admire our cultural heritage - like Rodchenko, Malevich, Lisitsky, great russian architects - Melnikov, Vesnini brithers, Fomin, Shukov and many others. I like russian tradition crafts like Zhostovo, Khokhloma, Palekh, Gzhel and others. Russian Ballet is great alot if great composers, writers, many creative people. It makes me proud of my country. And makes me think that you do something worthy, it will be noticed by people.

With respect and consideration. I try to understand their needs and propose what`s best for them.
I understand that company invest big money into new products, so we must take it seriuosly.
However, nver to forget that design is a play!

Find a designers with potential and who`s works they would like.
But not necessarily have to be a famous designer. They work cost a lot, and young designers can have even better ideas for less money.

Mocca Bialetti coffemaker is my favourite piece of design at home. Also I have a famous Stelton watering can.
I really like Ikea PS lamp that I bought recently for my daughters room. It looks really italian 60-s, and it was the best time for design.

Work hard, believe in yourself and what you`re doing, stop listening to who`s saying you should quit, speak a lot with people and make a lot of contacts. And go for it! If you realyy like your job, it will like you either)))

A lot of positives - it`s a creative profession, it`s good for those people, who like to create.
From negative - it`s distrust of people. Sometimes clents just don`t trust designer and it` makes work so hard, neverending and sometines useless. In the end it can lead to a design that you will hate. And this is what should never happen.

Make every new design better then the previuos one. And conceive design as an art.

Creativity and willing to work a lot, also being friendly and easygoing person.
Everything else can be obtained, apart from these ones.

3DSMax, Vray, Rhinicerros, Autocad, Adobe Pack.
Pintetest and Behance, of course.
Instagram. Some old books about design.

I`m good at time managing, as for myself, as well for my working people.
It`s not a problem for me.

It can from 2 weeks up to 1 year, depending on the project.

How many goods do I sell?))))

It`s what I`m doing now - art-direction of my own studio.

I enjoy most of all the stage of inventing the design concept and disscussing it with my collegues, brain-storming.

Never tell anyone your future plans. They will never come true)))

We work as a team at my studio. But mostly we are working on my ideas.

I try not to tell anyone about current work of the studio. It`s my superstiton.
We work on 2 very interesting concept rpojects that can go into production as long as commercial projects and interior design.

They can contact me through the website
annastrupinskaya.com
Or email me
ann-id@yandex.ru
astrupinskaya@bk.ru
Or find me in instagram
@annastrupinskaya
Or call
Tel: +7 (925) 765 91 49