Interview with 1983asia

Our love for designing makes us designers.

We choose to be designers.

We were both brand designers at the very beginning, but we are striving for transboundary and breakthrough and exploring in fashion design and product design.

Never forget your original will.

Staying persistentis hard work, and“greatness” also comes from “step-by-step”persistence.
Never forget your original will.

Elaborate polish, continuous breakthrough and self-reflection.

A good design will lead people to pursue beauty and thus drive the society towards a better future.

Creations related to Asian culture.

Staycurious and keep reading and hand-painting.

I staycurious about the world and keep reading, making sure I’m still active and enthusiastic aboutcreation.

An animal feeder or a singer.

Design is bundled with commercial society and closely to art. Designers should be able to possessboth the features and work between sense and sensibility.

Everything is oriented form a belief.

To lead people to pursue beauty and thus to drive the society towards a better future.

Nowadays, people are most exposed to commodity. Designers, by injecting the combination of culture and design into commodity,could lead people to pursue beauty and to build a better society.

Four months. Because at the beginning, we need to have a complete knowledge about the project, including the field and culture involved as well as the needs of customers.

Beginning with itsbackground.

Everything is oriented form a belief.

We are the best partner of each other.

A designer needs to read a lot to know more about the world and enrich his knowledge. So I think every book has more or less impact on my design. Anyway, reading always does good.

No. But I grew up like to do manual and watch animation

Everything is oriented form a belief.
1983ASIA was co-founded by Su Su (Tianjin, China) and YAO(Malaysia) in Shenzhen, China. Integrating a design perspective into Asian culture, the studio establishes the mixed esthetics in Asia. They are members of IAD (International Association of Designers). it had over 400,000 views as of February 2017 on the homepage of BEHANCE, the world largest art display platform. Its excellent works have been recommended for 12 times and used as the cover of the magazine CUTOUT for Red Dot Design Award and the cover of 「Chinese Design」. Its works won A’DESIGN AWARD, TDC Award and HKDA Global Design Award. It was honored as CTA, APD, GALLERY- The World's Best Graphics, BRAND International Business Communication Design, 25 Asian Creative Design Studios…and its books with international influence were published. It held a solo exhibition 「AMAZING 1983ASIA 」in Kaohsiung, Taiwan in 2016, attended the vision communication invitation exhibition 「The Lost Culture」 and exhibited its works in Moscow, Berlin, St. Petersburg, Tokyo, Seoul and Taiwan. As two of the 100 top-most Chinese designers in the world, they are also active participators in International cultural and design exchanges.

Design is bundled with commercial society, also closely related to art. Designers should be able to possessboth the features and work between sense and sensibility.

We like trying and challenging different designs. We always prefer the next work.

Something that can arouse people’s sympathy.

An album of crystal.

Welike trying different materials and techniques. For this, we often do research inourcooperative factories.

The process of research is the most enjoyable. We satisfy our curiosity, enrich our knowledge, enlarge our views, and explore the creative universe at the same time.

All. Nothing is trivial when it comes to designing.

I feel a lot.

Verymoved, just as I see a new-born baby.

Sincerity.

Whether your judgment is correct.

Generally, it’s very commonfor designers to be labeled as “commercial” or “artistic”. They’re inclined to transfer their disappointment in commercial design into theirpersonal artistic design. So, some see the commercial design as a means of making a living, remaining passionlessor even gloomy. But design is born for commerce. A good design shouldboth satisfy the commercial function and contain cultural genes, combining innovation to design quality, so as to impresspeople. As a result,there is no clear-cut among commerce, design and arts, needless to say a hierarchy. The only standard to measure the works is how sincere you are.

We held our individual tour exhibition “AMAZING 1983ASIA” in 2016 in Kaohsiung, Taiwan, and participated in the visual exchange exhibition “Lost Culture” in Moscow, Berlin, St. Petersburg, Tokyo, Seoul and Taiwan.

The curiosity from design!Staying curious makes us feel fresh and fulfilledevery day.

The shared love for “Asian culture”encouragesus to keep on.

One of us is from Tianjin, China, the other from Malaysia. Such a great spanning is a source ofour stronginterest in Asia where we live, and prompts us to doubt and rethink aboutthe West-originated notion of “design”. Now the Indian myth is whatobsessesus . During the research, we’ve found some interesting potential links among Asians. All these experiences are inspiring us.

We’re starting a business. 1983ASIA is set up as a design company.

Working and reading,betweensome entertainment andrelaxation.

Keep reading and hand-painting.

We spend 4 monthsdesigning a project, because we need to learnand systemize the culture and expectations involved.

The insistence on originality.

1983ASIA is a team.

TEL / 0755-86233262
WEB / WWW.1983ASIA.COM
WECHAT / ASIA_1983
MAIL / the_1983@foxmail.com
ADD / 604, B3 BUILDING, OCT LOFT NORTH AREA,
NAN SHAN DISTRICT, 518000, SHEN ZHEN, CHINA.