Ihe emepụtara bụ Animated Koopmans Logo Njirimara Ụlọ Ọrụ nke Ruud Winder - Rebrandt bụ onye meriri a na-asọpụrụ nke ukwuu nke 2023 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Eserese, Ịse Ihe na Nkwurịta Anya.

ỌlaọchaEserese· 2023

Animated Koopmans Logo Njirimara Ụlọ Ọrụ

nke Ruud Winder - Rebrandt

Onye Ahịa: Rebrandt

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Eserese

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Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #149078

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Animated Koopmans Logo Njirimara Ụlọ Ọrụ

Koopmans rịọrọ Rebrandt ka ha kọwaa otú ụdị ngwaahịa ha nwere si sara mbara n'ụzọ doro anya karị. Okwu ahụ bụ "ụlọ obibi akwụkwọ" anaghịzi anọchite anya ihe ha na-eme. Njirimara ọhụrụ a abụghị naanị asụsụ imewe mara mma n'anya kama ọ bụkwa ngwá ọrụ ire ahịa atụmatụ nke na-ekwupụta ụdịdị ngwaahịa dị iche iche ha nwere ike inye. Ruud Winder, onye isi imewe Rebrandt, chọrọ ka àgwà ọrụ na-agbanwe agbanwe nke nzukọ ahụ pụta ìhè n'imewe ndị a. Mmegharị ahụ dị iche na nkwụsị ike a na-eche maka ụlọ ọrụ obibi akwụkwọ, kpọmkwem ịsaa mbara ahụ ka ọ dị mkpa imesi ike.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

Animated Koopmans Logo Njirimara Ụlọ Ọrụ meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Animated Koopmans Logo Njirimara Ụlọ Ọrụ ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Animated Koopmans Logo Njirimara Ụlọ Ọrụ bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: Koopmans asked the rebranding agency to communicate the breadth of the range more clearly. The word 'print shop' no longer represents what they do. This new ID is therefore not only an aesthetically appealing design language, but also a strategic marketing instrument that communicates the wide range of products they can offer.

The animated logo (see video) is the basic logo of this company. Koopmans uses it everywhere; online, in videos and all kind of presentations.
Mkpado: Typographic, animated logo, logo system
Ịma Aka Imepụta: The hardest part was getting the typography into a solid balance. After hundreds of versions Rebrandt finaly succeeded.
Nchọpụta: Company exists more than 70 years, this history needs to be carried by this new design too. With the typography the design is timeless with a small hint to history.
Mkpali: The designer wanted the dynamic working attitude of the organization to be reflected in the designs. The movement contrasts with the supposed stillness of a print company, precisely that breadth had to be emphasized.
Oge Ọrụ: From concept to realisation approximately 3 months.
Usoro Ọrụ: Logosystem is moving as an abacus, slidely moving from one to the other option. Animation is made by Peter Puntman and online by Kaz van Wel.
Patentị: Ruud Winder - Rebrandt 2022
Ndị Otu: Ruud Winder — concept & design
Linda Kaandorp — dtp
Peter Puntman — animation
Kaz van Wel — website + html5 animation
Asụsụ Foto: Ruud Winder - Rebrandt 2022