WWI Cultural Trail Akwụkwọ Nduzi, Map nke Martino Spreafico

Ihe emepụtara bụ WWI Cultural Trail Akwụkwọ Nduzi, Map nke Martino Spreafico bụ onye meriri a na-asọpụrụ nke ukwuu nke 2022 Ihe Nrite A' Design Award nke Igwe na Udi Asọmpi Nhazi Mbipụta na Mgbasa Ozi Ebipụtara.

IgweMbipụta· 2022

WWI Cultural Trail Akwụkwọ Nduzi, Map

nke Martino Spreafico

Onye Ahịa: Emanuela Spedicato, SeTe srl

Onye Meriri Ihe Nrite A' Design Award nke Igwe na Udi Mbipụta

12,001

Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #136363

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka WWI Cultural Trail Akwụkwọ Nduzi, Map

Akwụkwọ Nduzi Omenala Agha Ụwa Mbụ bụ akwụkwọ nduzi nwere map a pịchara apịcha maka ụzọ ugwu dị na Alps nke Ịtali. Akwụkwọ a nwere ihu 94 ma dịka 185 site na 235 milimita n'ịha. Nkpịpịa nke akwụkwọ dị na ibe ikpeazụ na-ejide map nke ọkwa ya bụ otu ruo 25000, nke na-emeghe ruo 700 site na 700 milimita. Akọwara nzọụkwụ asatọ nke ụzọ ahụ na nkọwa gbasara ogologo, ịla elu na oge. Foto ochie, uri na mkpirisi ederede na-echetara Agha Ụwa Mbụ nke mere n'otu ugwu ndị a. Agba ndụ ndụ akwụkwọ nke gbara ọchịchịrị na ụdị mkpịsị akwụkwọ dị ka nke igwe ederede na-egosi oge ahụ. Ndị na-eje ije nwere ike iburu naanị map dị mfe n'ụzọ ahụ.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Igwe

WWI Cultural Trail Akwụkwọ Nduzi, Map meriri A' Design Award nke Igwe, nnabata dị ugwu e nyere design ndị dị mma nke na-emezu ihe ndị a chọrọ n'ọrụ na ụlọ ọrụ nke a na-atụ anya n'ihe e kere eke ndị e mere nke ọma. Ndị meriri na Igwe na-egosi nka buru ibu, ọkachamara dị elu, nghọta ọkachamara na ikike imepụta nke ndị kere ha. A na-atụ anya na WWI Cultural Trail Akwụkwọ Nduzi, Map ga-abụ ihe e kere eke a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya nke bụ ihe bara uru ma dị ọhụrụ. Design a meriri A' Design Award nke Igwe na-ejikọta ụzọ kacha mma nke ụlọ ọrụ ma nwee àgwà teknụzụ kwesịrị ekwesị jikọtara na ihe ọmụma na talent. A na-asọpụrụ WWI Cultural Trail Akwụkwọ Nduzi, Map maka nlezianya ya ma e mere ya ka ọ nye mmeziwanye ndụ nke na-enyere aka ime ka ụwa bụrụ ebe ka mma.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: The Design of this book has one purpose: melt together the visual of a contemporary ultra-trail run (fun, colors, athletic effort) with the cultural heritage of the WWI. That's why the art direction and the graphic design of the book uses symbols, fonts and graphics coming from another era but modernized in contemporary graphic design. The book itself is a plot between the description of the modern trail and the thoughts and stories of the people fighting in these mountains and glaciers during WWI. Modern outdoor guide, with a cultural to tell: the unique graphic design of the book is the visual result of this concept.
Nha & Mkpuchi: The book is 94 pages within 18,5cm x 23,5cm. In the last page there is a paper fold with the map which (open) 70cm x 70cm.
Mkpado: book, world war I, map, cultural trail
Teknụzụ Mmepụta: The project concern a book and a 1:25.000 scale Cartographic Map. In order to give a touch of old and "army" (WWI) atmosphere, I developed an art direction visual (fonts and color palette) that could, just a bit, remind of those years and context. In order to to this, Adobe Illustrator, InDesign and Photoshop made their best. QGis was used to design the map.
Ịma Aka Imepụta: The main creative challenge was to communicate to the reader (and the hiker) that the territory of the trail (Val Camonica, and Adamello massive) is a beautiful natural area but also so rich of history. The tricky thing was to mix the "outdoor activity" and the "cultural activity". We didn't want to create a book concerning the World War I, nor a book concerning an outdoor ultra trail: these two main features are mixed to release the main message: a great mountain place rich of history.
Nchọpụta: In order to set the trail and the story around it, it took severals cartographics and tracking skills supported by SeTe srl. Then, the knowledge of the territory was crucial to describe the stages (8 in tot.) of the track. This was the great job made by Emanuela Spedicato, Mario Sterli and Matteo Aielli. After collected all this, the creative design process started by searching inspirations, design mockeups and fit the map with the visual of the book.
Mkpali: I grew up in northern Italy, in the in the middle of the Alps between Valtellina, Dolomites and Swiss. I always loved mountains; but what I love most is the history within them, the history of the man who made that rocks and ice so important. I go up in the mountains too, hiking and climbing. In those moments I always think of how hard was life years ago, not to talk about fighting a war. I think of those people and I instantly admire them. They inspire me in my every day life.
Oge Ọrụ: The entire project took place between Valtellina, Valcamonica and Dolomites: the area surrounded by the trail. It took 4 months for planning, tracking the trail, design the book and create the map.
Usoro Ọrụ: The book is a 94 pages book with a fold that contains the map. Reader can fid informations about the trail and the history that rides in it. Once reader decide to hike one of the stage proposed, he can bring just the map (lighter than the whole book) and still find interesting details in it and also, of course, find his way on the right trail.
Ndị Otu: Emanuela Spedicato
Mario Sterli
Matteo Aielli
Lorenzo Bertolini
Erica Ferrari