Karya The Magic Ship Of The Orient Video Multimedia oleh Liang Wu adalah pemenang yang sangat dihormati dari 2024 A' Design Award Besi yang sangat bergengsi dalam Kategori Kompetisi Desain Seni Pertunjukan, Panggung, Gaya dan Pemandangan.
BesiSeni Pertunjukan· 2024
The Magic Ship Of The Orient Video Multimedia
oleh Liang Wu
Klien: College of Fashion and Design,Donghua University
Pemenang A' Design Award Besi dalam Kategori Seni Pertunjukan
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan untuk #160054Desain
Tentang The Magic Ship Of The Orient Video Multimedia
Karya ini membangun sebuah panggung dengan elemen budaya Oriental, memadukan kipas lipat khas Tiongkok, pipa, dan mesin menjadi sebuah pesawat luar angkasa yang megah. Video ini menggunakan animasi 3D, AIGC, dan teknologi 3D tanpa kacamata untuk memungkinkan penonton merasakan pengalaman perjalanan waktu, menampilkan pemandangan alam, burung phoenix, taman khas Tiongkok, Shikumen, dan Shanghai. Dalam latar belakang pertunjukan fashion show, sang desainer menggunakan animasi raksasa hasil AI untuk merespons lebih dari 60 model, mencerminkan elemen desain dari busana yang ditampilkan. Karya ini memadukan unsur virtual dan nyata untuk melengkapi keseluruhan pertunjukan fashion show.
Pengakuan
Tentang A' Design Award Besi
The Magic Ship Of The Orient Video Multimedia adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. The Magic Ship Of The Orient Video Multimedia diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. The Magic Ship Of The Orient Video Multimedia dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.
Di Balik Desain
Kit Pers
Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.
- Keunikan
- The work is from a 30 minute grand fashion show held during the 2023 World Design Capital Conference. The video on stage depicts a large ship that integrates elements of Eastern traditional culture, immersing the audience in a magical space. The design team used 3D animation, naked eye 3D, and AIGC technology to present the video on an 80 meter wide U-shaped screen and a top array screen, dynamically presenting the inspiration elements of fashion designers and performing simultaneously with over 60 pieces of clothing, boldly reconstructing the stage scene.
- Dimensi & Kemasan
- A massive U-shaped screen (8000cmx700cm)
A top array screen (1150cmx1150cm)
Naked-eye 3D technology - Tag
- Fashion show, Stage multimedia, AIGC, Digital art
- Teknologi Produksi
- Three-Dimensional Animation and AIGC
- Tantangan Desain
- The primary difficulty of this project lies in the coordination among diverse professions and the manageability of AIGC.
- Riset
- This project is a multimedia fashion show that will be one of the main performances during the 2023 World Design Capital Conference. It is the result of collaborative research and creation by teachers and students from various design majors at universities, including visual communication design, digital media art, fashion design, performance, artificial intelligence, music, and dance. The purpose of this work is to reinterpret local culture and showcase the achievements of young designers to the world through integrated performances. The video primarily uses technologies such as Three Dimensional Animation, AIGC, and Naked-eye 3D.
This work expresses the imagination of "Eastern fashion" to the world through the reconstruction and interpretation of traditional elements. It emphasizes the balance between inheritance and innovation in digital scenarios. The runway uses a large number of digital art expression methods, integrating digital clothing with natural elements and Eastern cultural elements, and walking through a 270-degree immersive circular giant screen. Being immersed in it is like entering the gate of the fashion metaverse, presenting a style of virtual and real fusion and future retro. The performance reflects the cross-disciplinary and interdisciplinary creative state of young designers in Shanghai. This event has helped release over 60 sets of cutting-edge designer works, received coverage from over a dozen media outlets, and conducted global live broadcasts, gaining widespread social attention. We have made positive contributions to promoting emerging fashion forces to a larger stage and attracting industry and market attention. - Inspirasi
- The stage featured a colossal spacecraft named The Magic Ship of The Orient, which was made up of Chinese fans, Pipa, and engines. The dynamic landscape painting, phoenix, Chinese gardens, Shikumen, and contemporary Shanghai were depicted in a surreal space. The stage background of the fashion show created an astonishing immersive experience, while the giant animations generated by AIGC synchronously echo more than 60 sets of real models.
- Durasi Proyek
- The creativity and production of this project started in Shanghai in July 2023, and after completion, it was performed at the main venue of the World Design Capital Conference in Shanghai in September 2023.
- Alur Operasi
- This multimedia fashion show is performed every autumn in Shanghai, and this is the version of the 2023 World Design Capital Conference. By being invited to watch live, the experience will be very stunning, but it can also be watched online through global live streaming.
- Paten
- none
- Anggota Tim
- Director/Art Director:Wu Liang
Fashion Planning:Luo Jingjie
Executive Director:Yuan Qinying
Editing:Gao Xiangneng
AIGC:Meng Shengyu
AIGC:Fu Jie
3D Modeling:Zhang Xiaohan
3D Modeling:Qian Long
3D Modeling:Huang Yaxuan
3D Modeling:Xu Xinni - Kredit Gambar
- none
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