I Park The Urban Ruang Budaya Yang Kompleks oleh Euna Park

Karya I Park The Urban Ruang Budaya Yang Kompleks oleh Euna Park adalah pemenang yang sangat dihormati dari 2023 A' Design Award Perak yang sangat bergengsi dalam Kategori Kompetisi Desain Arsitektur, Bangunan dan Struktur.

PerakArsitektur· 2023

I Park The Urban Ruang Budaya Yang Kompleks

oleh Euna Park

Klien: Cre-Te

Pemenang A' Design Award Perak dalam Kategori Arsitektur

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Desain

Tentang I Park The Urban Ruang Budaya Yang Kompleks

Proyek ini merupakan kompleks bisnis-komersial-budaya terbesar di Seoul dan merupakan proyek pertama di dunia bagi merek furnitur besar Swedia yang memasuki ibu kota. Fasilitas kerja yang menjadi porsi besar dalam program ini dilaksanakan dengan konsep live-office pertama seiring dengan perubahan gaya hidup akibat pandemi. Ini direncanakan sebagai ruang kerja dan tempat tinggal mandiri, dan layanan terpadu seperti budaya, rekreasi, belanja, dan makanan tersedia, memungkinkan kehidupan mandiri.

Pengakuan

Tentang A' Design Award Perak

I Park The Urban Ruang Budaya Yang Kompleks adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. I Park The Urban Ruang Budaya Yang Kompleks diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. I Park The Urban Ruang Budaya Yang Kompleks adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: The project is the largest business-commercial-cultural complex in Seoul, and is the world's first project by a large Swedish furniture brand to enter the capital. The work facilities, which account for a large portion of the program, were conducted with the first live-office concept in line with the lifestyle changed due to the pandemic. It is planned as an independent work and residential space, and one-stop all-round services such as culture, leisure, shopping, and food are possible, enabling independent life.
Dimensi & Kemasan: Site area : 301,337m2, Building area : 21,484m2, Building height : 90m, Scale : B1F-B6F, 1F-21F, 598 office units
Tag: High-end, Office, Shopping mall, One stop service, Hospitality, Lifestyle, Park
Teknologi Produksi: It actively introduced eco-friendly energy as a heat source of geothermal and solar energy more than twice as much as other projects. They were careful in selecting construction processes and finishing materials to match the first grade of eco-friendly leads. Eco-friendly finishing materials were conducted through active consultation with the Dutch parent company from the beginning of the project and voted for mou in 2019, before the construction. For exterior materials, the environment, maintenance, and sustainability were considered by avoiding metal materials and actively reflecting clay-based ceramics and tiles.
Tantangan Desain: It is a project that most actively reflects lifestyle changes caused by the pandemic, and the biggest challenge was to propose a new type of office that allows both work and housing. The market evaluation was by far the best, and about 600 units in three days drew a response from the market. Based on this antipathy, Seoul now has a new category for the live-office. A large Swedish furniture brand will also open a warehouse-type store in the city center of the capital for the first time in the world. Swedish furniture brand company itself will be a big challenge.
Riset: Master of the Seoul National University, Sohn Soo-min: A Study on the Changes in Consumption Sales and Influencing Factors in Seoul's Residential Area Using Big Data around COVID-19.
Inspirasi: "Big Box & Down Town Village" The project was to create a community valley with downtown functions in Godeok Biz Valley, which is focused on work. The priority was to create a village that contains various programs in a simple mass with a safe artificial environment by approaching it from the perspective of lifestyle, not formative emphasis. In this process, collaboration with a large Swedish furniture brand and distributors was carried out, and a step-by-step design process was established by market logic.
Durasi Proyek: The project is located in the central district of Godeok Biz Valley, the center of the eastern economy, and the entire cluster leads the market value of the eastern part of Seoul and the surrounding city center. Initially, it began as an international phenomenon in 2017 and was changed to a work-oriented complex facility in 2018 due to the replacement of implementers. Construction began in August 2020 and is currently underway with the aim of completing it in November 2024, and it is the largest project invested in a single-scale building in Seoul.
Alur Operasi: The design first consisted of a village with various lifestyle programs other than a large Swedish furniture brand in a huge simple space. In addition, as business facilities were added, morphological awareness became important as it became twice the existing volume. It is divided into two parts: a horizontal mass in the lower part of the lifestyle village and a vertical mass in the form of a bridge, a life office, to actively advocate LESS IS MORE. This shows the design pleasure and clarity of simplicity.
Anggota Tim: Yongsu Lee
Euna Park
Ean D
Kredit Gambar: Image #1, 2, 3, 4, 5: JK MIRAE
Video credits: JK MIRAE