Dream Dance Ice Ribbon Kemasan Minuman Beralkohol oleh Liandong Zhang, Huashuang Liu and Zhaoxin Zhu

Karya Dream Dance Ice Ribbon Kemasan Minuman Beralkohol oleh Liandong Zhang, Huashuang Liu and Zhaoxin Zhu adalah pemenang yang sangat dihormati dari 2023 A' Design Award Perunggu yang sangat bergengsi dalam Kategori Kompetisi Desain Kemasan.

PerungguKemasan· 2023

Dream Dance Ice Ribbon Kemasan Minuman Beralkohol

oleh Liandong Zhang, Huashuang Liu and Zhaoxin Zhu

Klien: Jiangsu Yanghe Distillery Co., Ltd

Pemenang A' Design Award Perunggu dalam Kategori Kemasan

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Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #142242

Kunjungi Situs Lihat di A' Design Award Siaran Pers Lencana Penghargaan

Warna

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Tentang Dream Dance Ice Ribbon Kemasan Minuman Beralkohol

Dream Dance Ice Ribbon adalah set kemasan untuk minuman keras baijiu Tiongkok. Set ini berupa kotak misteri (blind box) yang memuat empat botol dalam satu wadah. Setiap botol merujuk pada salah satu dari empat cabang olahraga musim dingin: seluncur cepat, seluncur indah, curling, dan hoki es. Tutup kristalnya diukir pada bagian dalam dengan bentuk tiga dimensi untuk masing-masing cabang olahraga tersebut. Badan botol bersifat luminus, dan bentuk dasarnya diadaptasi dari Ice Ribbon pada National Speed Skating Oval, dikombinasikan dengan simbol infinity. Kotaknya difinishing dengan teknik hot stamping emas, emboss, dan cetak motif kepingan salju.

Pengakuan

Tentang A' Design Award Perunggu

Dream Dance Ice Ribbon Kemasan Minuman Beralkohol adalah pemenang A' Design Award Perunggu, pengakuan yang sangat bergengsi yang diberikan kepada desain luar biasa yang dicirikan oleh kreativitas, kecerdikan, dan ketajaman. Pemenang Perunggu adalah artefak yang sangat terampil dan sangat kreatif yang membuktikan pengalaman luas, imajinasi, dan kelihaian para desainernya. Dream Dance Ice Ribbon Kemasan Minuman Beralkohol diharapkan menjadi objek yang sangat dihargai, dikagumi, dan dicintai, sangat profesional dan inovatif. Desain pemenang A' Design Award Perunggu ini menyertakan praktik terbaik dalam seni, sains, desain, dan teknologi, dan sangat baik dalam perhatiannya pada detail. Dream Dance Ice Ribbon Kemasan Minuman Beralkohol memuaskan kebutuhan dengan indah, menyentuh keinginan, memikat perasaan, dan menarik rasa ingin tahu.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: The design is themed "Dream Dance Ice Ribbon" and integrates the elements of the Winter Olympics, while creating a blind box with 4 bottles in a case, which matches with the 4 sport events of Speed Skating, Figure Skating, Curling and Ice Hockey. Through rich and diversified innovative ideas and quality services, Dream of the Blue introduced ice and snow projects into the public's life, releasing the charm of ice and snow, leaving a great impression on the youth group. It gives the brand a " youthful and positive soul" and truly reflects the vitality and style of "Dream Dance Ice Ribbon, Sprint to the Future".
Dimensi & Kemasan: Bottle:103 mm x 103 mm x 310 mm
Box:154mm x 118 mm x 345 mm
Tag: Crafts,Baijiu, Olympic Winter Games, Blind boxes, Art
Teknologi Produksi: The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
Cover: 4 modeling techniques engraved inside the crystal head, with a three-dimensional effect presenting the artistic characteristics of the four sports.
Bottle: the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, combined with the infinity symbol "∞".
Box: A multi-craft combination of bronzing, embossing and snowflake printing builds the charm of the floating ribbon.
Tantangan Desain: Success is for the people who are always persistent and enterprising in tackling difficulties! The colors were cooler in the first stage of sampling, then warm tones were added later to show the integration of fiery dreams and "Burning Love" snow and ice. It is an expression of Yanghe's dynamic and enterprising style.
Riset: Dream of the Blue and the Ice Ribbon are co-operating across borders, with a joint customised product for the Winter Olympics. To achieve the combination of Dream of the Blue with the era spirit and the Winter Olympics spirit, in order to form a brand communication. Consumer recognition of the product's packaging, quality and branding, as well as our continuous polishing of the product, has brought the development of product innovation to explore through cross-border cooperation.
Inspirasi: With inspiration from the four sport events of Speed Skating, Figure skating, Curling and Ice Hockey, the design puts emphasis on elegance, passion, charm and beauty, while combining speed, art and power. the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, together with the "∞" meaning infinity and future, echoing the sports spirit of " Together to the Future". The athletes hovered, danced and skipped; the collision of power and art， painted a touching scene of "Dream Dance Ice Ribbon".
Durasi Proyek: 2021-April.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu.
Alur Operasi: The pioneering use of blind boxes in the field of Baijiu is an innovative step by Dream of the Blue brand to embrace the youth with its multi-cultural initiatives, a leading try in sports crossover and an open expression of Chinese sportsmanship. The design demonstrates the brand alignment between Dream of the Blue and the Ice Ribbon, a 'two-way run' in spirit.
Anggota Tim: Creative Director：Liandong Zhang；
Creative Director：Huashuang Liu；
Creative Director：Zhaoxin Zhu；
Designer：Jingzhang Xiao；
Designer：Ru Li；
Designer：Aizong Lin