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Hazuto Koupe Ak Sèvi Tablo A pa Tom Chan and Melanie Man

Dizayn Hazuto Koupe Ak Sèvi Tablo A pa Tom Chan and Melanie Man se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Bwonz nan Kategori Konpetisyon Vasel.


BwonzVasel· 2020

Hazuto Koupe Ak Sèvi Tablo A

pa Tom Chan and Melanie Man

Kliyan: Hazuto

Gayan A' Design Award Bwonz nan Kategori Vasel

14,803

Koulè

Konsepsyon an

Konsènan Hazuto Koupe Ak Sèvi Tablo A

Hazuto se yon ayestetik fre sou espas ki la sou tablo kwizin omniprésente. Yon rebò metal fwote mare tablo a, pwoteje li nan deformation, divize, frape ak gout. Konbinezon an metal-bwa se yon plezi eksperyans nouvo manyen. Chalè a nan bwa diferansye ak ankadreman an asye pur. Vis yo karakteristik mete ranpli yon sansiblite endistriyèl. Yon kwen espas negatif fòme yon zen sou la men. Se fòm nan sengilye konsève, absan nan distraksyon nesesè ak testaman. Rezilta a se yon efikas, pwòp, fòm de-ton ki nan kòm je-pwan jan li se ergonomic.

Rekonesans lan

Konsènan A' Design Award Bwonz

Hazuto Koupe Ak Sèvi Tablo A se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Hazuto Koupe Ak Sèvi Tablo A pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Hazuto Koupe Ak Sèvi Tablo A satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik
Wood boards with metal elements or handles are not new. But fit a one-piece steel rim around it, create a corner nook, and you have an on-trend package that works as well as it looks. The aesthetic differentiators here are efficiency and form. No separate handle to disrupt the singular rectangular flow. Functionally, the rim prolongs warping. Knocks and drops are insulated. The austere stainless steel rim contrasts with the warm wood. The screws are characteristically placed to complete an industrial sensibility, communicating sturdiness. This two-tone form is clean and eye catching.
Dimansyon & Anbalaj
230 x 14 x 325 mm
Width mm x Depth mm x Height mm
Etikèt
kitchen, cutting, serving, board, wood, hazuto
Teknoloji Pwodiksyon
Black Walnut is selected for the wood type, due to its perfectly moderate hardness (Janka index 1010) that doesn't dull knives nor easily dent. A rich dark colour elevates the board beyond your everyday bamboo board. Edges are carefully rounded for durability and handling comfort. Food-grade 304 stainless steel is used for the rims and screws, to be long lasting and corrosion resistant. The rim has been brushed and polished multiple times, achieving a brushed effect that renders any welds miraculously invisible.
Defi Dizayn
The concept simplicity and execution are the most challenging parts.
It was not easy to fit the metal rim to be in full contact with the board, especially the corners. Our benchmark was always to have the rim in one continuous piece, as a demonstration of workmanship. We spent a long time testing options to ensure welding spot is invisible. Of many, only one metalworking supplier achieved our satisfaction.
The market variety is a benefit (for research) and a difficulty (to be original). To excite users in an over-saturated category is hard, but our design was readily accepted by our testers.
Rechèch
Research: Online channels (e.g amazon, hktvmall), social media channels, industry reports.
Methodologies: Product Value radar chart, Aesthetic mapping, competitive analysis, small focus group meetings.
Impact on design: size to be small for space-conscious urban kitchens, but big enough for needs of small family. Material to be decorative and high performance (hardness, shape stability). Market analysis suggested to consider gifting, serving, decorating functions as well as everyday cutting. Warping is common issue so the screw locations are chosen to delay warping.
Enspirasyon
I was partly inspired by the endless technology product varieties that seemed to encompass us now. I am drawn to some of their use of contrasting metallic elements, to bold visual results. The concept culminated from a daydreaming moment, where I thought a chopping board bound by a metal rim could look engaging and robust. Coming from a metal works background myself helped inform the rim specs. Deep dive into online retailers and industry reports gave us user expectations and trends. We ended up prototyping different materials, adjusting dimensions and features before we were happy.
Dire Pwojè
Project started in October 2019, with final design completed by December 2019 and first batch samples made by 2020 January.
Fliks Operasyon
No instruction manuals need to be included for the endless uses of this versatile board! Hazuto board can be used for everyday cutting, or for serving bread, cheese, salad, fruits, steak. On display, it can be hung up or used as a table condiment tray for complementing most atmospheres.
Patant
Design registration pending in Hong Kong and China.
Trademark registration pending in HK and China.
Manm Ekip
Tom Chan
Melanie Man

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